Escalade's 15-minute chart has triggered both RSI Oversold and Bullish Marubozu indicators on 07/11/2025 at 13:15. This suggests that the stock price has experienced a rapid decline and is trading below its fundamental support level. As a result, buyers are likely to regain control of the market, leading to a continuation of bullish momentum.
Cadillac has been making significant strides in the luxury electric vehicle (EV) market, positioning itself as a leading brand despite the impending end of the federal EV tax credit. According to GM's latest reports, Cadillac has achieved "EV leader" status in 2025, a testament to its robust lineup and strong market performance.
The luxury brand has launched seven EVs this year, including the Optiq, Lyriq, Vistiq, Escalade IQ, and IQL models, along with high-performance variants like the Optiq V and Lyriq V, and the ultra-luxury Celestiq. This extensive range is designed to cater to a broad spectrum of luxury EV buyers, even as the federal EV tax credit winds down.
Cadillac's sales have been robust, with a 15% increase in the second quarter, selling over 44,300 vehicles, including strong initial demand for its new electric SUVs. The brand's global vice president, John Roth, stated that Cadillac is well-positioned to weather the storm, attributing its success to its domestic manufacturing strategy and strategic planning [1].
While the Trump Administration's policy changes have been closely monitored, Roth believes that Cadillac's domestic production and diverse product offerings will mitigate any potential negative impacts. The brand is currently leveraging the $7,500 tax credit and plans to adjust strategies for the final months of 2025.
The EV market's growth is not limited to Cadillac; GM's Chevy brand has also seen significant demand, becoming the second-largest EV brand in the US after surpassing Ford in Q2. Chevy's EV sales surged 134%, led by the hot-selling Equinox EV, which is expected to be one of the top-three selling EVs in 2025 [1].
GM sold 46,280 electric vehicles in Q2, more than double compared to the same period last year. With 13 electric models already on the market and more on the way, GM aims to continue its growth trajectory and close the gap with Tesla.
Despite the uncertainty surrounding the federal EV tax credit, Cadillac and GM's strategic focus on innovation and domestic production positions them well to sustain their growth in the EV market.
References:
[1] https://electrek.co/2025/07/11/cadillac-taking-luxury-ev-market-by-storm/?extended-comments=1
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