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In September 2025, Ethena’s $310 million ENA token buyback program—added to an earlier $260 million initiative—signaled a bold move to stabilize its tokenomics and bolster investor confidence. This $570 million combined buyback, funded by a $530 million private investment in public equity (PIPE) from StablecoinX, has sparked intense debate about its potential to catalyze ENA’s short-term growth. By reducing circulating supply and aligning incentives with shareholders, Ethena’s strategy appears to be resonating with both retail and institutional investors, though risks remain.
The Ethena Foundation’s buyback program is structured to absorb approximately 13% of ENA’s circulating supply over 6–8 weeks, executed via third-party market makers to avoid price distortions [1]. This follows a prior $260 million buyback, which already reduced supply by 8% and mitigated volatility during a $25 million token unlock in September [2]. The new program is part of a broader $890 million funding strategy, including a SPAC merger with TLGY Acquisition Corp., to build a multi-year treasury anchored by ENA [3].
Critically, the buybacks are funded by cash proceeds from a locked ENA token sale, ensuring that the Ethena Foundation and StablecoinX shareholders share aligned interests [4]. This structural design has been praised for reinforcing long-term value creation, as noted by analysts at BraveNewCoin, who highlight the deflationary pressure on a token supply already reduced by 19.5% in August alone [5].
ENA’s price has surged in response to these initiatives. In late August, the token rose 30% to $0.65, driven by a $260 million buyback that absorbed 3.48% of circulating supply daily [6]. This momentum accelerated in September, with a 40% weekly gain coinciding with Ethena’s total value locked (TVL) surpassing $10 billion—a milestone that underscored the protocol’s growing adoption [7].
Whale activity has further amplified bullish sentiment. Institutional investors, including BitMEX co-founder Arthur Hayes, have increased ENA holdings to 7.76 million tokens, while large holders (100,000–1 million ENA) now control 30% of the circulating supply [8]. Exchange reserves for ENA have also declined by 12% since August, indicating off-exchange accumulation and reduced short-term selling pressure [9].
On-chain data corroborates the buyback’s impact. Daily trading volume for ENA surged 137% in September, reaching $890 million, as the token consolidated above key resistance levels [10]. Technical analysts at CoinCentral project a price target of $1.50 by August 2026, citing the buyback-driven scarcity and Ethena’s synthetic stablecoin USDe, which now commands a $10 billion market cap [11].
However, caution persists. A report by Blockchain News notes that the $25 million token unlock in September—though cushioned by buybacks—introduced liquidity risks, with 94 million ENA tokens expected to unlock in the coming months [12]. Additionally, liquidity clusters below current price levels raise concerns about potential reversals, as highlighted by CoinJournal analysts [13].
While the buyback program has undeniably boosted ENA’s profile, investors must weigh short-term volatility against long-term fundamentals. The Ethena Foundation’s reliance on SPAC and PIPE financing introduces regulatory and market risks, particularly if broader crypto sentiment shifts. Moreover, the 13% supply reduction from the $310 million buyback may prove insufficient to offset future unlocks or macroeconomic headwinds.
Ethena’s buyback-driven strategy has created a compelling narrative for ENA’s short-term growth, supported by whale accumulation, reduced supply, and a robust TVL. However, the token’s trajectory will depend on sustained execution of buybacks, institutional adoption of USDe, and the ability to navigate liquidity challenges. For investors, ENA represents a high-conviction play on DeFi’s next phase, but prudence remains key in a market where
can quickly turn to overbought conditions.Source:
[1] TLGY Acquisition Corp. and StablecoinX Assets Inc. Announce Additional $530 Million in PIPE Financing [https://www.businesswire.com/news/home/20250905713395/en/TLGY-Acquisition-Corp.-and-StablecoinX-Assets-Inc.-Announce-Additional-%24530-Million-in-PIPE-Financing-and-Creation-of-New-Strategic-Advisory-Board]
[2] Ethena (ENA) $25M Token Unlock vs $260M Buyback [https://blockchain.news/flashnews/ethena-ena-25m-token-unlock-vs-260m-buyback-secondswap-says-impact-cushioned-for-traders]
[3] StablecoinX secures additional $530 million PIPE financing [https://www.investing.com/news/company-news/stablecoinx-secures-additional-530-million-pipe-financing-93CH-4227564]
[4] Ethena Whale Buyback: How $260M Is Reshaping ENA's Market Dynamics [https://www.okx.com/en-us/learn/ethena-whale-buyback-market-dynamics]
[5] Ethena (ENA) Price Prediction [https://bravenewcoin.com/insights/ethena-ena-price-prediction-ethena-charges-ahead-with-40-weekly-gains-eyes-1-50-target-by-august]
[6] Ethena (ENA) Surges on Whale Accumulation and Massive Buyback [https://coindoo.com/market/ethena-ena-surges-on-whale-accumulation-and-massive-buyback/]
[7] Ethena (ENA) Price Prediction: Is ENA the Altcoin to Watch ... [https://coincentral.com/ethena-ena-price-prediction-is-ena-the-altcoin-to-watch-this-cycle-analysts-weigh-in/]
[8] Ethena Whale Buyback: How $260M Is Reshaping ENA's [https://www.okx.com/en-us/learn/ethena-whale-buyback-market-dynamics]
[9] 3 Cryptos Whales Are Quietly Accumulating Ahead of ... [https://pintu.co.id/en/news/197870-3-cryptos-whale-accumulating-ahead-september-2025]
[10] Ethena Fee Switch Plan Explained: Will It Pump ENA Price in Q4? [https://www.xt.com/en/blog/post/ethena-fee-switch-plan-explained-will-it-pump-ena-price-in-q4]
[11] Ethena (ENA) Price Prediction, [https://bravenewcoin.com/insights/ethena-ena-price-prediction-ethena-charges-ahead-with-40-weekly-gains-eyes-1-50-target-by-august]
[12] Ethena price forecast amid a 94 million ENA token unlock [https://coinjournal.net/news/ethena-price-forecast-amid-a-94-million-ena-token-unlock/]
[13] Ethena(ENA)Price prediction, [https://www.bitget.site/price/ethena/price-prediction]
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