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ECB Faces Sticky Prices That Dent Its Case for Cuts, Poll Shows

Theodore QuinnFriday, Jan 24, 2025 12:43 am ET
2min read


The European Central Bank (ECB) is facing a challenge in its quest to lower inflation, as sticky prices in the euro area are proving to be a hurdle to its monetary policy efforts. A recent poll of economists and analysts has shown that the persistence of sticky prices is making it more difficult for the ECB to achieve its inflation target of 2% over the medium term.



Sticky prices, or prices that do not adjust quickly to changes in market conditions, are a well-known phenomenon in the euro area, particularly in the services sector. These prices can lead to a delay in the pass-through of changes in production costs to consumer prices, which can result in a slower response of inflation to changes in monetary policy. This can make it more difficult for the ECB to assess the appropriate monetary policy stance and achieve its inflation target.

The ECB's December 2023 staff projections noted that core inflation is expected to decline more slowly than headline inflation, reflecting the stickiness of prices in the services sector. This suggests that the ECB may need to maintain a cautious approach to monetary policy, even as headline inflation declines. Additionally, the ECB may need to consider the use of forward guidance and communication to help manage inflation expectations and ensure that monetary policy is effective in achieving its inflation target.

The persistence of sticky prices can be attributed to several factors, including menu costs, customer expectations and loyalty, competition and market dynamics, inflation expectations and monetary policy, and regulatory and institutional factors. As technology advances, customer preferences change, and market dynamics shift, businesses may become more willing to adjust prices to reflect changes in the market. However, regulatory and institutional factors may continue to play a role in maintaining sticky prices. Additionally, changes in inflation expectations and monetary policy may influence the persistence of sticky prices, as businesses and consumers adjust their expectations and behaviors in response to these shifts.

In the coming years, the evolution of these factors will likely shape the persistence of sticky prices. As technology advances, customer preferences change, and market dynamics shift, businesses may become more willing to adjust prices to reflect changes in the market. However, regulatory and institutional factors may continue to play a role in maintaining sticky prices. Additionally, changes in inflation expectations and monetary policy may influence the persistence of sticky prices, as businesses and consumers adjust their expectations and behaviors in response to these shifts.

In conclusion, the ECB is facing a challenge in its quest to lower inflation, as sticky prices in the euro area are proving to be a hurdle to its monetary policy efforts. The persistence of sticky prices can be attributed to several factors, and their evolution will likely shape the persistence of sticky prices in the coming years. The ECB may need to consider the use of forward guidance and communication to help manage inflation expectations and ensure that monetary policy is effective in achieving its inflation target.
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