eBay Surges 1.85% as AI Tools Boost Seller Efficiency Trading Volume Ranks 209th

On August 12, 2025, eBay (EBAY) closed with a 1.85% gain, trading a volume of $0.51 billion, ranking 209th in market activity. The stock’s performance coincided with the company’s launch of a suite of seller tools aimed at enhancing operational efficiency and trust-building across its platform.

At eBay OPEN25, the company introduced AI-driven features such as the AI Assistant for Messaging, which automates responses to common buyer inquiries using listing data, and Offers in Messaging, streamlining price negotiations within chat threads. These tools are designed to reduce seller workload while improving transaction transparency. Additionally, eBay announced a new “Your Cost” field to help sellers track item-level expenses, integrated into its Earnings page to support pricing strategies. The platform also rolled out enhanced seller protections against premature Item Not Received (INR) claims, reimbursing sellers for costs if items are delivered post-refund, and automated positive feedback for timely, issue-free deliveries starting in September 2025.

The updates align with eBay’s broader push to leverage AI for scalable, personalized experiences, including the Inventory Mapping API for bulk sellers. These initiatives aim to strengthen seller retention and platform competitiveness amid evolving e-commerce dynamics. However, technical challenges, such as a previous failed launch of the “Your Cost” tool in August 2024, highlight ongoing operational risks that could impact adoption rates.

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