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On August 4, 2025,
(DKNG) rose 3.02% with a trading volume of $0.32 billion, ranking 350th in market activity. The stock is set to report Q2 2025 earnings on August 6, with analysts expecting a significant 241.7% year-over-year increase in earnings per share to 41 cents and revenue growth of 28.3% to $1.42 billion. Key drivers include rising online sportsbook and iGaming user acquisition, integration of acquisitions like SimpleBet and Sports IQ, and product innovations such as in-house prop wagers and progressive parlays. The company also anticipates adjusted EBITDA exceeding $200 million, up from $128 million in the prior-year period.However, challenges persist. Elevated marketing expenses from customer acquisition and brand-building efforts may pressure margins, while customer-friendly sports outcomes and regulatory changes like Maryland’s higher sportsbook tax rate could weigh on profitability. Despite these headwinds, DraftKings has maintained strong customer-acquisition momentum, with Monthly Unique Payers expected to rise to 3.9 million from 3.1 million in the prior-year quarter. Lower customer-acquisition costs and expanded market presence are seen as long-term positives for profitability.
The Zacks model does not currently favor an earnings beat for DKNG, citing a negative Earnings ESP of -10.30% and a Zacks Rank #3 (Hold). This contrasts with some peers in the consumer-discretionary sector, which have more favorable earnings ESP and rank combinations. Analysts note that while DraftKings’ strategic initiatives and user growth are encouraging, near-term risks from cost pressures and regulatory shifts could temper results.
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