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On August 21, 2025,
(DKNG) traded with a volume of $310 million, ranking 275th in the market, and closed up 0.96%. The stock’s performance reflects growing speculation about its potential entry into the prediction market sector, a move analysts believe could reshape the legal sports betting landscape.Jefferies analysts highlighted that DraftKings may follow rival
Entertainment’s strategy of leveraging partnerships with CFTC-regulated entities like the to enter prediction markets. While DraftKings has reportedly engaged in talks with Railbird Exchange—a CFTC-licensed operator—it faces regulatory uncertainties, particularly regarding state regulators. The firm’s recent registration with the National Futures Association (NFA) signals its intent to pursue a CFTC license, a step analysts view as critical for long-term market access but costly compared to competitors’ approaches.Industry observers note that prediction markets, though federally regulated by the CFTC, remain unregulated in many states. This duality raises concerns about conflicts with state gaming authorities, especially in jurisdictions like California and Texas, where legal sports betting is either restricted or non-existent. DraftKings’ potential expansion into these markets could face pushback from tribal operators and regulators, mirroring ongoing legal battles against Kalshi and other platforms. However, the firm’s strategic alignment with CFTC frameworks may position it to bypass some regulatory hurdles, provided it secures the necessary licenses.
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