• DoubleVerify Holdings, Inc. faces class action lawsuit for potential securities fraud.
• Investors must file to become lead plaintiff by July 21, 2025.
• Lawsuit concerns possible unlawful business practices and securities fraud.
• DoubleVerify issued lower revenue growth expectations on February 28, 2024.
• Pomerantz LLP announces the lawsuit and invites inquiries.
DoubleVerify Holdings, Inc. (NYSE: DV) is facing a class action lawsuit alleging potential securities fraud and unlawful business practices. The lawsuit, filed by the law firm Bronstein, Gewirtz & Grossman, LLC, seeks to recover damages for investors who purchased or otherwise acquired DoubleVerify securities between November 10, 2023, and February 27, 2025 [1].
The complaint alleges that DoubleVerify and certain of its officers misled investors by failing to disclose several significant issues. These include:
1. Shift in Ad Spending: Customers were shifting their ad spending from open exchanges to closed platforms, where DoubleVerify's technological capabilities were limited and competed directly with native tools provided by platforms like Meta Platforms and Amazon.
2. Limited Monetization: DoubleVerify's ability to monetize on its Activation Services was limited due to the high cost and time required to develop technology for closed platforms.
3. Delayed Monetization: Activation Services in connection with certain closed platforms would take several years to monetize.
4. Competitive Disadvantage: Competitors were better positioned to incorporate AI into their offerings on closed platforms, impairing DoubleVerify's ability to compete effectively and adversely impacting the Company's profits.
5. Overbilling: DoubleVerify systematically overbilled its customers for ad impressions served to declared bots operating out of known data center server farms.
6. False Risk Disclosures: DoubleVerify's risk disclosures were materially false and misleading, characterizing adverse facts as mere possibilities.
7. Misleading Statements: Defendants' positive statements about the Company's business, operations, and prospects were materially false and/or misleading or lacked a reasonable basis [1].
Investors are encouraged to contact the law firm to inquire about joining the class action. The deadline to request the Court appoint them as lead plaintiff is July 21, 2025 [1].
Pomerantz LLP has also announced the lawsuit, inviting investors to contact Danielle Peyton at 646-581-9980 or 888.4-POMLAW, toll-free, Ext. 7980, for more information [3].
DoubleVerify has experienced several significant events that have impacted its stock price. On February 28, 2024, the company issued lower revenue growth expectations for the first quarter of 2024, causing its stock to fall by 21.3% [3]. On May 7, 2024, DoubleVerify cut its full-year 2024 revenue outlook due to reduced customer spending, leading to a further decline in its stock price [3]. On February 27, 2025, the company reported lower-than-expected fourth quarter 2024 sales and earnings, citing reduced customer spending and the shift of ad dollars from open exchanges to closed platforms [3].
Investors are advised to carefully consider the implications of these allegations and the potential impact on their investments. The outcome of the lawsuit could have significant implications for DoubleVerify's financial health and stock performance.
References:
[1] https://www.globenewswire.com/news-release/2025/07/10/3113642/9788/en/DV-INVESTOR-ALERT-Bronstein-Gewirtz-Grossman-LLC-Announces-that-DoubleVerify-Holdings-Inc-Investors-with-Substantial-Losses-Have-Opportunity-to-Lead-Class-Action-Lawsuit.html
[2] https://www.marketscreener.com/quote/stock/DOUBLEVERIFY-HOLDINGS-INC-121662824/news/DoubleVerify-Holdings-Inc-Class-Action-The-Gross-Law-Firm-Reminds-DoubleVerify-Holdings-Inc-Inv-50480390/
[3] https://www.prnewswire.com/news-releases/investor-alert-pomerantz-law-firm-reminds-investors-with-losses-on-their-investment-in-doubleverify-holdings-inc-of-class-action-lawsuit-and-upcoming-deadlines---dv-302501948.html
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