DOOR: Revolutionizing Building Operations with Intelligent Access and Automation

Latch rebrands as DOOR, marking its transformation into a comprehensive platform for access, automation, and building operations. The new identity reflects DOOR's expanded mission to deliver Building Intelligence that helps properties think ahead, reduce complexity, and improve life inside. DOOR offers a tightly integrated platform that connects hardware, software, and automation to streamline operations and support owners and operators at scale. The company is built on its reputation for best-in-class smart locks and access control and is expanding its product suite to include Smart Home devices.

Latch, a leading provider of smart locks and access control solutions, has announced its rebranding as DOOR. The new identity reflects DOOR's expanded mission to deliver Building Intelligence that helps properties think ahead, reduce complexity, and improve life inside. DOOR offers a tightly integrated platform that connects hardware, software, and automation to streamline operations and support owners and operators at scale.

DOOR is built on its reputation for best-in-class smart locks and access control and is expanding its product suite to include Smart Home devices. The company's new platform aims to provide a comprehensive solution for building management, combining advanced access control, automation, and energy management systems.

DOOR's platform leverages IoT technologies to integrate with existing building management systems, enhancing convenience and efficiency. The company's cross-system integration capabilities allow for seamless data sharing and improved response times, as seen in Honeywell's integrated building management solutions [1].

DOOR's rebranding is part of a broader trend in the smart building industry, where companies are expanding their offerings to provide more comprehensive solutions. This trend is driven by the growing demand for integrated, intelligent building systems that can optimize operations and improve sustainability.

DOOR's new platform is expected to appeal to a wide range of customers, from small businesses to large commercial properties. The company's focus on user-friendly design and advanced security features is likely to attract investors and financial professionals seeking to invest in innovative, high-growth sectors.

DOOR's rebranding and expanded product suite position it as a key player in the smart building industry. The company's ability to deliver Building Intelligence and streamline operations is likely to be a significant factor in its future growth and success.

References:
[1] Honeywell Building Management Systems [URL](https://buildings.honeywell.com/us/en/brands/our-brands)