Disney's Net Sales Breakdown by Activity and Geographic Region

Monday, Aug 25, 2025 12:31 pm ET1min read

Disney's net sales break down by activity: entertainment and audiovisual production (44.3%), operation of theme parks and hotel resorts (33.9%), and production and distribution of TV and video streaming programs focusing on sports (19%). Net sales are distributed geographically: Americas (79%), Europe (11.2%), and Asia/Pacific (9.8%).

Disney's net sales for the fiscal year 2024-2025 were $250 billion, with a significant portion allocated to various activities within the company. The Walt Disney Company's net sales are divided into three primary segments: entertainment and audiovisual production, operation of theme parks and hotel resorts, and production and distribution of TV and video streaming programs focusing on sports.

Entertainment and audiovisual production accounted for 44.3% of net sales. This segment includes TV broadcasting and video streaming services such as Disney+, Disney+ Hotstar, and Hulu, which collectively generated 55.3% of net sales. Additionally, the operation of TV channels and radio stations, including ABC Television Network, Disney, Freeform, FX, and National Geographic, contributed 26% of net sales. Other activities within this segment, such as production and distribution of audiovisual content and film licensing, accounted for 18.7% of net sales [2].

The operation of theme parks and hotel resorts represented 33.9% of net sales. Disney operates 13 theme parks across the United States, France, Japan, Hong Kong, and China, along with associated hotels. The company also engages in cruise sales through the Disney Cruise Line and offers travel organization services through Disney Vacation Club and Adventures By Disney. Additionally, Disney is involved in the design and development of parks and other real estate properties and the sale of consumer products, such as children's books, toys, game software, and films [2].

The production and distribution of TV and video streaming programs focusing on sports accounted for 19% of net sales. This segment includes ESPN and ESPN+, which are popular among sports enthusiasts. These services generate significant revenue, particularly in the Americas, where they account for 79% of net sales. The remaining 11.2% and 9.8% of net sales come from Europe and Asia/Pacific, respectively [2].

Geographically, Disney's net sales are distributed as follows: Americas (79%), Europe (11.2%), and Asia/Pacific (9.8%). This distribution highlights the company's strong presence in the Americas, which is its primary market, followed by Europe and Asia/Pacific.

References:
[1] https://www.marketscreener.com/news/trump-threatens-nbc-abc-s-licenses-over-alleged-bias-in-reporting-ce7c50d8d98af426
[2] https://www.ainvest.com/news/charter-adds-espn-dtc-disney-and-hulu-bundle-to-eligible-spectrum-plans-at-no-extra-cost

Disney's Net Sales Breakdown by Activity and Geographic Region

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