J&J Snack Foods Corp. has partnered with Urban Air Adventure Park to make Dippin' Dots the exclusive frozen treat provider at all 350+ locations nationwide. This partnership aims to enhance the customer experience at Urban Air and provide JJSF with a consistent sales channel. The agreement represents a significant growth step for Dippin' Dots within JJSF's diverse snack portfolio.
J&J Snack Foods Corp. (NASDAQ: JJSF) has announced a strategic partnership with Urban Air Adventure Park, making Dippin' Dots the exclusive frozen treat provider at all 350+ locations nationwide. This collaboration aims to enhance the customer experience at Urban Air and provide JJSF with a consistent sales channel. The agreement represents a significant growth step for Dippin' Dots within JJSF's diverse snack portfolio.
The partnership was announced on August 19, 2025, by Lynwood Mallard, Chief Marketing Officer at J&J Snack Foods. Mallard stated, "We are thrilled to partner with our friends at Urban Air. Dippin' Dots and Urban Air are brands built around creating fun for the whole family. This partnership is a perfect match, and we're excited to help make each visit even sweeter." [1]
Urban Air Adventure Park, founded in 2011, is known for its high-energy, action-packed experiences that cater to families of all ages. Kyle Martin, Chief Marketing Officer at Urban Air, expressed enthusiasm for the partnership, noting that Dippin' Dots is an iconic brand that fits perfectly with the action-packed, memorable experience Urban Air delivers. [1]
The partnership comes at a time when J&J Snack Foods is focusing on growth and innovation. In the fiscal third quarter ended June 28, 2025, J&J Snack Foods reported record net sales and adjusted EBITDA, driven by ongoing pricing actions and successful product innovation. Dippin' Dots retail sales reached $2.5 million in the third quarter, highlighting the momentum of new product initiatives. [2]
The collaboration with Urban Air Adventure Park is expected to drive additional revenue for J&J Snack Foods, particularly in the frozen novelty segment, which has shown strong growth potential. The partnership also aligns with J&J Snack Foods' broader strategy to expand its distribution network and enhance its market presence.
As J&J Snack Foods continues to navigate the challenges of tariffs and foreign exchange headwinds, this partnership with Urban Air Adventure Park presents a new opportunity to generate additional revenue and boost sales. The company's focus on innovation, cost savings, and strategic partnerships is evident in this latest move.
References:
[1] https://www.prnewswire.com/news-releases/dippin-dots-now-available-at-urban-air-adventure-parks-nationwide-302532896.html
[2] https://www.aol.com/j-j-snack-jjsf-q3-171408429.html
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