DEWALT's Unbreakable Innovation: Electrifying the Construction Industry

At the 2025 World of Concrete® Trade Show, DEWALT® unveiled groundbreaking insights and innovations, highlighting the increasing readiness for electrification on construction jobsites. The 2025 DEWALT Power Pulse Survey found that 66% of construction managers and 59% of skilled workers anticipate complete electrification on jobsites within just two years. This shift is driven by several key factors, including growing confidence in electric tool performance and durability, increased adoption of electric tools, environmental concerns, safety and ease of use, sustainably-minded business development, and confidence in transitioning to fully electric-powered tools.

DEWALT's commitment to innovation is evident in its POWERSHIFT™ system, a comprehensive, cordless solution for concrete jobsites. The system includes vibrators, power screed, rammer, plate compactor, core drill, battery, and charger, all designed to work seamlessly together. This integrated approach offers a unique value proposition to customers, making DEWALT a more attractive choice compared to competitors' individual tools.

The POWERSHIFT™ system's ability to reduce CO2e emissions by up to 60% compared to gas-powered equipment positions DEWALT favorably amid increasing environmental regulations. As the construction industry faces pressure to meet sustainability goals, DEWALT's commitment to innovation in this area helps solidify its competitive edge.

DEWALT's focus on sustainability aligns with the growing demand for eco-friendly products in the construction industry. The 2025 DEWALT Power Pulse Survey revealed that 93% of respondents believe that electric-powered tools will have a positive impact on the environment compared to gas-powered tools. This sentiment is further validated by the survey's finding that 90% of construction managers agreed that adopting more sustainable building solutions would help win more business for their company.

In conclusion, DEWALT's commitment to innovation, as seen in its POWERSHIFT™ system, drives its competitive edge in the power tools market by addressing market needs, offering product differentiation, providing environmental benefits, gaining recognition and validation, and aligning with digital transformation trends. As the construction industry continues to evolve, DEWALT's focus on sustainability and electrification positions it well to capitalize on the increasing demand for eco-friendly products and the growing readiness for electrification on construction jobsites.