DeFi Veteran Jennifer Rosenthal Joins DEF to Champion Decentralized Finance

Former Grayscale executive Jennifer Rosenthal has joined the DeFi Education Fund as its new Chief Communications Officer. Rosenthal, who previously led communications at Grayscale, expressed her enthusiasm for promoting decentralized finance and advocating for policies that support its growth in the United States.

During her tenure at Grayscale, Rosenthal played a crucial role in the company's legal efforts to push for U.S. spot Bitcoin ETFs. Her experience also includes serving as a communications consultant at FGS Global and leading emerging market communications at Pearson.

In her new role at the DeFi Education Fund (DEF), Rosenthal aims to showcase the transformative potential of DeFi technologies. DeFi refers to a segment of the cryptocurrency industry that seeks to replicate traditional financial services using blockchain technology. Unlike conventional finance, which relies on intermediaries like banks, DeFi operates on decentralized platforms, enabling users to directly engage in financial transactions.

The DeFi Education Fund is a research and advocacy organization focused on educating policymakers and the public about decentralized finance. With Rosenthal's appointment, DEF aims to strengthen its communications strategy to better inform and engage stakeholders about the benefits and innovations within the DeFi space.

Rosenthal emphasized the importance of the coming years in shaping the future of blockchain innovation in the U.S. She expressed her commitment to advocating for smart policies and regulations that support the growth and integration of DeFi into the broader financial system.