Deere & Company has announced key leadership changes as part of its Smart Industrial Strategy. Cory Reed has been named president of Lifecycle Solutions, Supply Management, and Customer Success, while Justin Rose will assume the role of president, Worldwide Agriculture & Turf Division: Small Agriculture. John May, chairman and CEO, said the moves are part of efforts to build an experienced, purpose-driven leadership team to improve customers' success worldwide.
Deere & Company (NYSE: DE) has announced significant leadership changes as part of its ongoing Smart Industrial Strategy. The moves aim to strengthen the company's global leadership and enhance customer success by leveraging experienced, purpose-driven leaders. Cory Reed has been appointed president of Lifecycle Solutions, Supply Management, and Customer Success, while Justin Rose will assume the role of president of the Worldwide Agriculture & Turf Division: Small Agriculture.
John May, chairman and CEO of Deere & Company, stated, "We're focused on building an experienced, purpose-driven leadership team dedicated to improving our customers' success. Each of these leaders brings extensive expertise, a shared vision for innovation, and a deep commitment to delivering value to our customers worldwide" [1].
Cory Reed will oversee Deere's global aftermarket, customer support, supply chain, precision upgrade, and business transformation initiatives. Justin Rose will be responsible for equipment and technology solutions tailored to small agricultural and turf customers worldwide. These appointments follow Deere's commitment to delivering intelligent, connected machines and solutions that enhance customer economic value.
Deere & Company's leadership changes come at a critical time as the agriculture industry faces challenges related to market prices and imports. Agriculture Minister Shivraj Singh Chouhan has raised concerns about the continued duty-free import of yellow peas, which has led to a decline in domestic pulses prices and discouraged farmers from expanding their area of pulses cultivation [2]. These imports, primarily from Russia and Canada, are significantly cheaper than the minimum support price (MSP) and have been widely used as a substitute for chana in the snacking industry.
Deere & Company's strategic moves underscore its commitment to innovation and customer satisfaction, positioning the company to navigate the evolving landscape of the agriculture and industrial sectors. The new leadership structure is expected to drive growth and improve operational efficiency, thereby enhancing shareholder value.
References:
[1] https://www.prnewswire.com/news-releases/deere--company-announces-key-leadership-changes-302543288.html
[2] https://www.financialexpress.com/policy/economy-agriculture-minister-shivraj-singh-chouhan-raises-concern-over-duty-free-import-of-yellow-peas-3960688/
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