De La Rue's Turnaround: A Case Study in Strategic Pivoting
Tuesday, Jan 7, 2025 3:25 am ET

In the ever-evolving landscape of the financial world, companies must remain adaptable and forward-thinking to survive and thrive. De La Rue plc (LSE: DLAR), a British multinational company specializing in currency and security printing, is a prime example of a company that has successfully navigated challenges and emerged stronger through strategic pivoting. This article explores the key factors contributing to De La Rue's recent turnaround and the role of acquisitions and divestments in its financial recovery.
1. Strategic Focus on Core Businesses:
De La Rue's strategic focus on its core currency and authentication divisions has been instrumental in its recent turnaround. By concentrating on these two divisions, the company has been able to leverage their strengths and capitalize on market opportunities. This strategic move has allowed De La Rue to:
- Improve operational efficiency and reduce costs
- Enhance market positions in both divisions
- Drive growth and increase profitability
2. Acquisitions and Divestments:
Acquisitions and divestments have played a significant role in De La Rue's financial recovery. The sale of its Authentication division to US giant Crane NXT for £300m in October 2024 is a prime example of this. The sale proceeds have been allocated as follows:
- £30m to reduce the deficit on the legacy defined benefit pension scheme
- £270m to repay the company's existing revolving credit facility in full, putting De La Rue in a net positive cash position
This strategic move has allowed De La Rue to:
- Reduce its net debt and improve its cash flow
- Strengthen its balance sheet and financial health
- Focus on its core currency business, which is now well-positioned to take advantage of an improving market
3. Operational Improvements and Cost-Cutting Measures:
Operational improvements and cost-cutting measures have also contributed to De La Rue's turnaround. The company has made significant progress in addressing legacy issues and streamlining its operations. Some key initiatives include:
- Agreeing with the Pension Trustees to reduce cash payments to the De La Rue Pension Scheme by £57m between 2023-29
- Improving the company's order book, which reached £338m by Q3 2024, the highest level in at least five years
- Returning to profit on an IFRS basis in H1 2024, with an operating profit of £1.3m, up from a loss of £3.4m in H1 2023

In conclusion, De La Rue's turnaround is a testament to the company's ability to adapt and pivot strategically in response to market challenges. By focusing on its core businesses, leveraging acquisitions and divestments, and implementing operational improvements, De La Rue has successfully navigated a difficult few years and returned to profitability. As the company continues to execute its strategic priorities, investors can remain confident in its long-term prospects and potential for growth.