CZ-Backed BNB Treasury Aims to Be Crypto's Berkshire Hathaway

B Strategy, a digital asset investment firm founded by former executives of Bitmain, announced the launch of a $1 billion BNB-focused treasury company with strategic support from YZi Labs, the investment arm of Binance co-founder Changpeng Zhao. The initiative, which mirrors the structure of 10X Capital’s earlier $250 million BNB treasury, aims to raise capital through a U.S.-listed entity and use the proceeds to accumulate and hold BNB as a long-term reserve asset. The firm also plans to transform the structure of a U.S.-listed company to focus on managing and holding BNB, with the goal of creating a bridge between the U.S. and Asian markets [1].

The newly formed treasury company seeks to function as the "Berkshire Hathaway" of the BNB ecosystem by investing in core technology development, offering grants to innovative projects, and supporting community initiatives. Leon Lu, the founder of B Strategy and co-founder of Metalpha, emphasized that BNB has emerged as a foundational utility in capital markets and is central to the development of Web3 infrastructure. With daily transaction volumes and dapp activity among the highest in the industry, BNB is positioned to support broader financial systems [2].

B Strategy’s management team brings a mix of experience from both traditional finance and the cryptocurrency sector. Max Hua, former CFO and rotating CEO of Bitmain, highlighted the importance of institutional-grade governance and transparency in managing digital assets. The firm plans to implement independently verified holdings, best-in-class custody solutions, and rigorous risk management protocols to meet the needs of global investors [2].

YZi Labs, which oversees the strategic direction of the initiative, expressed confidence in B Strategy’s ability to drive growth within the BNB ecosystem. Ella Zhang, head of YZi Labs, noted that the team’s expertise in both crypto and traditional finance, combined with strong APAC market access and U.S. public-market discipline, positions the firm to succeed in the evolving digital asset landscape [3]. YZi Labs also highlighted BNB’s growing adoption in real-world applications, including stablecoin integration and tokenization of traditional assets.

BNB currently ranks as the fifth-largest cryptocurrency by market capitalization, valued at approximately $121.9 billion [3]. Several companies have already adopted BNB as part of their treasury strategies, with CEA Industries’ subsidiary BNC recently acquiring 200,000 BNB for $160 million. The growing interest from institutional investors has led to increased on-chain activity and a broader recognition of BNB as a strategic asset. China Renaissance, a Hong Kong-listed financial institution, recently allocated $100 million to BNB, marking a significant institutional endorsement of the token [5].

The initiative is expected to close its initial funding in the coming weeks, with several Asia-based family offices and institutional investors already committed as anchor backers. The company’s focus on transparency, asset verification, and global market access aligns with the growing demand for institutional-grade exposure to digital assets. As the BNB ecosystem continues to expand, the collaboration between B Strategy and YZi Labs represents a significant step toward institutional adoption of blockchain-based financial strategies [1].

Source: [1] Binance's CZ family office backs another BNB treasury (https://cointelegraph.com/news/binance-cz-family-office-bnb-treasury-launch-us) [2] B Strategy to Launch $1 Billion U.S.-Listed BNB Treasury Company with YZi Labs' Support (https://www.prnewswire.com/news-releases/b-strategy-to-launch-1-billion-us-listed-bnb-treasury-company-with-yzi-labs-support-302537384.html) [3] Former Bitmain execs to launch BNB treasury firm with YZi (https://www.theblock.co/post/368075/b-strategy-1-billion-bnb-treasury) [5] China Renaissance and YZi Labs Forge $100M Crypto Alliance to Propel BNB Ecosystem (https://coincentral.com/china-renaissance-and-yzi-labs-forge-100m-crypto-alliance-to-propel-bnb-ecosystem/)