Crypto.com and Trump Media Partner for $6.4B CRO Treasury Firm

Trump Media and Technology Group (DJT) and Crypto.com have formed a joint venture to invest in CRO tokens, with DJT buying $105 million worth of CRO and Crypto.com buying $50 million in DJT stock. The venture, Trump Media Group CRO Strategy Inc., plans to merge with Yorkville Acquisition Corp and will become the world's largest holder of CRO. CRO surged 25% after the announcement, and DJT shares rose 3.5%. The move follows a trend of publicly traded companies investing in cryptocurrencies.

Trump Media and Technology Group (DJT) and Crypto.com have announced a joint venture to invest in CRO tokens, with DJT buying $105 million worth of CRO and Crypto.com purchasing $50 million in DJT stock. The venture, Trump Media Group CRO Strategy Inc., plans to merge with Yorkville Acquisition Corp and will become the world's largest holder of CRO. Following the announcement, CRO surged 25%, and DJT shares rose 3.5%. This move aligns with a trend of publicly traded companies investing in cryptocurrencies.

The new venture, Trump Media Group CRO Strategy Inc., will be formed through a merger with Yorkville Acquisition Corp and will be listed on the Nasdaq under the symbol MCGA. The funding for the venture will consist of $1 billion in CRO tokens, $200 million in cash, $220 million in warrants, and an additional $5 billion equity line of credit from a Yorkville affiliate [1].

Trump Media's move follows a strategy similar to that of Michael Saylor's Strategy (MSTR.O), formerly known as MicroStrategy, which began accumulating bitcoin in 2020 and now holds bitcoin worth about $100 billion [1]. This treasury-style strategy involves accumulating a significant amount of a specific cryptocurrency to potentially benefit from its long-term appreciation.

The announcement comes as Trump Media has been expanding its cryptocurrency empire. Earlier this year, it partnered with Crypto.com to launch exchange-traded funds and products through its Truth.Fi brand. The new venture marks another significant step in this direction, as it aims to institutionalize the CRO token within the company's treasury strategy [2].

The crypto industry has been experiencing a boom in the U.S., partly due to friendly regulations under the Trump administration. This has led to a surge in deals similar to the one announced by Trump Media. For instance, a blank-check firm backed by Cantor Fitzgerald recently partnered with Tether and SoftBank Group to create a $3.6 billion company focused on accumulating bitcoin [1].

The latest move by Trump Media and Crypto.com highlights the growing trend of publicly traded companies investing in cryptocurrencies. This trend is driven by the potential for significant returns on investment, as well as the strategic advantages of holding a large amount of a specific cryptocurrency.

References:
[1] https://www.reuters.com/legal/government/trump-media-cryptocom-launch-new-crypto-treasury-firm-via-spac-deal-2025-08-26/
[2] https://www.investors.com/news/trump-media-cro-6-4-billion-crypto-com-crypto-empire-metaplanet-bitcoin/