Crocs Shares Soar 6.63% on Surging Volume Propelling to 268th Most-Traded Stock

Crocs (CROX) surged 6.63% on Sept. 26, with trading volume reaching $390 million—up 207.15% from the prior day—ranking it 268th in market activity. The rally followed a strategic pivot toward direct-to-consumer sales channels and a partnership with a major North American retailer to expand seasonal product distribution. Analysts noted improved inventory management metrics and a 12% sequential increase in North American e-commerce traffic, which offset concerns over regional supply chain delays.

Short-term momentum appears supported by a shift in institutional ownership patterns, with three large-cap mutual funds increasing positions in the stock during the third quarter. However, bearish signals persist in the options market, where put-to-call volume ratios rose to 1.8:1 over the past week, suggesting lingering volatility risks. The stock closed above key technical resistance at $14.25 but remains below its 52-week high of $16.75.

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