Crocs Rises 1.14% on 490M Turnover 198th in Market Activity Amid Barclays Downgrade

On August 8, 2025, Crocs (CROX) rose 1.14% with a trading volume of $490 million, ranking 198th in market activity. The stock's performance followed a strategic downgrade from Barclays, which reduced its price target from $119 to $81 and adjusted the rating to Equal-Weight from Overweight. Analysts cited macroeconomic uncertainties, shifting consumer demand toward athletic footwear, and operational challenges within the HEYDUDE brand as key concerns. The downgrade occurred after Crocs reported Q2 2025 results and revised its Q3 guidance, triggering a 28.6% drop in the previous session.

Despite robust Q2 earnings of $4.23 per share and $1.15 billion in revenue, the company faces ongoing pressure from tariffs and limited pricing flexibility. The reduced price target reflects weaker forward order visibility and broader market skepticism about sustaining momentum. Investors remain cautious as Crocs navigates evolving consumer preferences and supply chain costs, with strategic adjustments in upcoming quarters critical to restoring confidence.

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