Cracker Barrel Old Country Store 2026 Q1 Earnings Net Loss Surpasses 600% as Revenue Declines
Cracker Barrel Old Country Store’s Q1 2026 results fell short of expectations, marked by a sharp revenue decline and a significant net loss. The company adjusted its full-year guidance downward, signaling ongoing challenges.
Revenue

Cracker Barrel’s total revenue dropped 5.7% to $797.19 million in Q1 2026, reflecting weaker performance across both core segments. The restaurant division, which constitutes 81.6% of total revenue, generated $650.59 million, while the retail segment declined 8.5% to $146.59 million. This followed a broader trend of declining guest traffic and promotional pressures, particularly in retail, where SKU reductions and tariff-driven assortment changes further strained sales.
Earnings/Net Income
The company reported a net loss of $24.62 million, or $1.10 per share, a 608.3% deterioration from a $4.84 million profit a year earlier. Adjusted EBITDA fell to $7.2 million, a 83.6% decline, underscoring the impact of higher operating costs and lower sales. The earnings performance highlights a significant misalignment with previous profitability trends.
Post-Earnings Price Action Review
The strategy of buying Cracker BarrelCBRL-- shares after a revenue drop quarter-over-quarter on the financial report release date and holding for 30 days resulted in a significant underperformance. The strategy had a CAGR of -40.11% and an excess return of -145.90%, with a maximum drawdown of 0.00% and a Sharpe ratio of -0.86, indicating a high risk and a substantial loss compared to the benchmark.
CEO Commentary
Julie Masino emphasized operational retraining, leadership changes, and heritage-driven marketing to rebuild guest trust. Despite 3–4% improvements in food satisfaction, she acknowledged the need for patience as traffic recovery remains uncertain.
Guidance
Cracker Barrel revised its 2026 revenue outlook to $3.2–$3.3 billion (from $3.35–$3.45 billion) and cut adjusted EBITDA guidance to $70–$110 million. The company cited traffic recovery risks, sustained discounting, and cost-saving initiatives as key constraints.
Additional News
Insider Sale: GMT Capital Corp sold 84,800 shares of Cracker Barrel for $2.4 million, indicating potential skepticism about near-term prospects.
Dividend Declaration: The board approved a $0.25 per share quarterly dividend, payable on February 11, 2026, to shareholders of record as of January 16, 2026.
Strategic Restructuring: The company announced $20–$25 million in annualized G&A savings from corporate restructuring, alongside a $12–$16 million reduction in advertising expenses for the remainder of 2026.
Get noticed about the list of notable companies` earning reports after markets close today and before markets open tomorrow.
Latest Articles
Stay ahead of the market.
Get curated U.S. market news, insights and key dates delivered to your inbox.

Comments
No comments yet