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On August 4, 2025,
(CPNG) surged 3.10% with a trading volume of $0.29 billion, ranking 373rd in market activity. The stock has gained 34.80% year to date, rebounding from a 52-week low of $18.16 to a peak of $31.65 on July 21 before retreating. Investors are closely watching Q2 earnings due on August 5, with analysts forecasting $8.38 billion in revenue and $0.07 EPS, reflecting a 14% year-over-year growth. Key metrics include a 9% YoY rise in active Product Commerce users to 23.4 million and a 6% increase in net revenue per customer to $321.Management’s focus on margin expansion, with gross profit margin improving to 29.3% (up 217 bps YoY), underscores efforts to balance growth with profitability. Subscription-based WOW membership and verticals like Eats and fintech are expected to drive incremental revenue. Analysts will scrutinize progress in fulfillment efficiency and international expansion, particularly in Korea, to gauge long-term scalability. Despite a high valuation, the company must demonstrate sustainable margin leverage to justify elevated expectations.
A backtested strategy of purchasing top 500 high-volume stocks and holding for one day generated 166.71% returns from 2022 to present, outperforming the benchmark by 137.53%. This highlights the impact of liquidity concentration in volatile markets, where high-volume stocks like Coupang experience amplified price movements. Institutional and algorithmic trading activity further exacerbates short-term volatility, reinforcing the strategy’s effectiveness in capturing momentum-driven gains.

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