Consumer Optimism Rises As Inflation Expectations Stabilize
Wesley ParkFriday, Dec 6, 2024 10:42 am ET

US consumer sentiment has shown a notable uptick in recent months, driven by a combination of factors that include improvements in labor market conditions, personal financial situations, and a stabilization in inflation expectations. The latest data from the Conference Board's Consumer Confidence Index, released in October 2024, revealed a surge in consumer optimism, with the index surging to 108.7 (1985=100), up from 99.2 in September. This broad-based increase in consumer confidence was evident across age groups and income levels, with households aged under 35 and those earning over $100K remaining the most confident.
The improvement in labor market conditions and personal financial situations played a significant role in boosting consumer sentiment. Consumers' assessments of current business conditions turned positive, with 21.4% reporting "good" conditions, up from 18.6% in September. Views on the current availability of jobs rebounded after several months of weakness, potentially reflecting better labor market data. Consumers were substantially more optimistic about future business conditions and remained positive about future income, also showing cautious optimism about future job availability. This optimism contributed to the strongest monthly gain in consumer confidence since March 2021.
The recent reduction in interest rates and consumers' expectations for future stock market performance have also influenced their spending plans. Consumers became more upbeat about the stock market, with 51.4% expecting stock prices to increase over the year ahead, the highest reading since the question was first asked in 1987. Only 23.6% expected stock prices to decline. This optimism is reflected in their spending plans, with consumers showing a slightly greater preference for purchasing goods over the next six months. They also expressed a keen interest in spending a bit more on some discretionary items going forward, such as dining out and staying in hotels.
The stabilizing inflation and lower grocery prices have had a positive impact on consumers' optimism about their financial situation. The inflation outlook for the next year remained high but below the peak of 3.5% in May. Consumers reported feeling more optimistic about their financial situation, with optimism for the next six months reaching a series high. This improvement in consumer confidence indicates a positive outlook for the economy and may translate into increased spending, supporting the recovery.

Inflation expectations and consumer spending are intricately linked. According to the Conference Board, consumer confidence recorded the strongest monthly gain since March 2021 in October, driven by optimism about future business conditions, income, and job availability. However, consumers' average 12-month inflation expectations increased to 5.3% from 5.2%, reflecting continued upward pressures on food and services prices. This rise in inflation expectations could impact consumer spending on durable and non-durable goods. A study by the Federal Reserve Bank of Philadelphia found that durables spending increases with expected inflation for selected households, while nondurables spending remains unresponsive. Moreover, spending decreases with expected unemployment. This implies a limited stimulating effect of inflation expectations on aggregate consumption, which could be reversed if inflation and unemployment expectations move together. Therefore, investors should monitor consumer sentiment and inflation expectations to gauge the potential impact on consumer spending and overall economic growth.
In conclusion, the rise in US consumer sentiment, driven by improvements in labor market conditions, personal financial situations, and stabilizing inflation expectations, bodes well for the overall economy. As consumers become more optimistic about their financial situation and the broader economy, they are more likely to engage in increased spending, supporting the recovery. Investors should closely monitor consumer sentiment and inflation expectations to make informed decisions about the potential impact on consumer spending and overall economic growth. By doing so, they can better allocate resources and capitalize on opportunities in the market.
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