Conservative campaign manager Jenni Byrne will not lead the party's next election campaign, despite supporting Pierre Poilievre. Byrne defended herself from criticism, stating that she and her team had a solid strategy, but acknowledged some mistakes, such as not anticipating Poilievre's loss in his own riding. Byrne will continue to speak with MPs and focus on her consulting business.
Pierre Poilievre, leader of the Canadian Conservative Party, has announced that Jenni Byrne, his campaign manager, will not lead the party's next election campaign. This decision comes after Byrne's recent interview on the podcast "Beyond a Ballot," where she defended her strategy and acknowledged some mistakes in the party's recent campaign [2].
Byrne, who has been a key advisor to Poilievre, has been the target of criticism since the party's fourth consecutive election loss to the Liberals. She has been accused of not focusing the campaign on U.S. President Donald Trump and his tariffs, which Poilievre believes were a significant factor in the party's loss [2].
In her interview, Byrne stated that the decision not to focus on Trump and his tariffs was the right one, and that the Liberals won because Prime Minister Mark Carney "lied" about his ability to negotiate with Trump. She also acknowledged that the Conservatives maintained the voter base that polls showed they had in January [2].
Byrne will continue to speak with Members of Parliament (MPs) and focus on her consulting business. This shift in focus comes after a recent ruling by Canada's telecom regulator that allows incumbents to resell internet over each other's networks, prompting strong reactions from companies and industry groups [3].
The Conservative Party will have a new campaign manager in the next federal election. This decision follows Poilievre's recent stance against the Bank of Canada's plans to create a central bank digital currency (CBDC) [1]. Poilievre has consistently opposed the idea of a CBDC, stating that it could lead to a cashless society and expressing concerns over its implementation.
As the Conservative Party prepares for the next election, it remains to be seen how these changes in leadership and strategy will impact their campaign and future prospects.
References:
[1] https://api.news.bitcoin.com/wp-json/bcn/v1/post?slug=pierre-poilievre-reaffirms-stance-against-canadian-cbdc
[2] https://www.delta-optimist.com/national-news/conservative-campaign-manager-jenni-byrne-says-she-wont-run-the-next-campaign-11050964
[3] https://www.tradingview.com/news/reuters.com,2025:newsml_L4N3U01MQ:0-canada-aug-8/
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