Consensys Acquires Web3Auth to Enhance MetaMask Wallet Security

Consensys, the Ethereum-focused software firm behind MetaMask, has acquired Web3Auth, a wallet infrastructure startup. This acquisition aims to address growing concerns about the usability and risks associated with traditional seed phrase-based wallet systems. Approximately 35% of users fail to back up their seed phrases, which poses a significant risk of losing access to their funds. By integrating Web3Auth’s authentication technology, Consensys seeks to mitigate this risk. MetaMask users will soon be able to create and recover wallets using familiar methods such as social logins and device-based authentication, eliminating the need for a 12- or 24-word seed phrase.
This move reflects a broader trend in the crypto industry toward enhancing user experience. Web3Auth’s infrastructure introduces multi-factor authentication, enabling seamless onboarding while maintaining security. For the average user, this means entering the Web3 space with fewer hurdles and greater confidence, as they no longer need to worry about misplacing a piece of paper holding sensitive wallet information.
For application developers, the acquisition marks a new era in simplified wallet integration. Web3Auth’s suite of SDKs will be more tightly interwoven with MetaMask’s existing tools, including Infura and the Delegation Toolkit. Developers can leverage these resources to build onboarding flows that feel closer to traditional apps while still offering the benefits of blockchain technology. This is a significant step forward for creating seamless, intuitive dapps where users can focus on utility rather than wallet logistics. The implications are particularly meaningful for emerging web3 sectors such as gaming, social platforms, and consumer-facing finance apps. With embedded wallets, dapp creators can now provide users with immediate wallet access at first interaction, rather than sending them to external extensions or mobile apps. The underlying cryptography and decentralization remain, but the user sees a familiar login screen, making blockchain invisible until it’s needed.
Web3Auth, a Singapore-based startup that supports nearly 50 million users and over 8,000 applications, brings a valuable international presence to Consensys, particularly in Asia. This region, known for its rapid adoption of new tech and active crypto communities, will be key to MetaMask’s global expansion plans. The acquisition allows MetaMask to scale its footprint in high-growth markets while continuing to evolve its product to suit regional user behaviors and preferences. This latest deal continues a trend of strategic acquisitions by Consensys. In just the past two years, the company has acquired MyCrypto, HAL, SMG, and Wallet Guard. Each addition has deepened MetaMask’s capabilities—whether in user interface, transaction automation, or now, embedded authentication.

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