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Comcast Launches $85 Xfinity Bundle for Soccer Fans
ByAinvest
Wednesday, Aug 13, 2025 2:18 pm ET1min read
Comcast introduces a "World Soccer Ticket" bundle for Xfinity customers, priced at $85/month, featuring over 60 channels and a Peacock Premium subscription. The bundle includes coverage of various sports leagues, including the FIFA World Cup. This move is part of a growing trend in live sports coverage, with Disney launching a direct-to-consumer product, ESPN, and Paramount Skydance acquiring the exclusive rights to the UFC.
Comcast has introduced a new video package, "World Soccer Ticket," exclusively for Xfinity premium TV customers. Priced at $85 per month, the bundle offers digital access to over 1,500 soccer matches from top leagues, including the Premier League, UEFA Champions League, Major League Soccer, LaLiga, Liga MX, and the FIFA World Cup [1].The package includes 60 TV channels, Peacock streaming, an X1 set-top device, Xfinity Multiview to watch multiple games simultaneously, and the Sports Zone app for real-time stats, scores, and betting odds. Additionally, customers can customize the package with additional streaming services like MLS Season Pass, Paramount+, and ESPN+ via the Xfinity StreamStore [1].
Comcast's move comes amidst a broader trend in live sports coverage. Disney, for instance, has launched a direct-to-consumer product, ESPN, while Paramount Skydance has acquired the exclusive rights to the Ultimate Fighting Championship (UFC) for $7.7 billion over seven years, beginning in 2026 [2, 3].
The acquisition of UFC rights by Paramount Skydance eliminates the pay-per-view model, making all events available for no extra charge on Paramount+ [2, 3]. This shift aligns with the broader trend of live sports content driving demand and subscriber growth for streaming services.
The introduction of "World Soccer Ticket" is particularly timely, as the 2026 FIFA World Cup will be jointly hosted by the United States, Canada, and Mexico. Comcast's new offering is expected to drive demand for its networks, including NBC [4].
References:
[1] https://www.mediaplaynews.com/comcast-xfinity-launch-85-monthly-world-soccer-ticket-premium-online-tv-package-which-includes-peacock/
[2] https://www.cnbc.com/2025/08/11/paramount-buys-ufc-rights-skydance-merger.html
[3] https://www.theguardian.com/media/2025/aug/11/paramount-pays-77bn-us-rights-deal-ufc-skydance-media
[4] https://www.straitstimes.com/sport/football/comcast-debuts-soccer-focused-video-package-ahead-of-world-cup
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