Collective Project expands U.S. presence with DTC shipping in 25 states.

Collective Project, a Canadian cannabis beverage brand, has launched in the US with direct-to-consumer shipping in 25 states. The brand is known for its bold flavor pairings, real fruit juices, and creative can design collaborations. Collective Project was acquired by Organigram Global, Canada's #1 cannabis company, and is expanding its reach with new sparkling lemonades.

Canadian cannabis beverage brand Collective Project has made a significant entry into the U.S. market with the launch of direct-to-consumer shipping in 25 states. The expansion follows its acquisition by Organigram Global, Canada's leading cannabis company by market share [1].

Collective Project is renowned for its innovative flavor pairings, real fruit juices, and creative can design collaborations. The brand's new line includes sparkling lemonades, offering consumers a zesty, low-calorie, and low-sugar option with a bubbly twist. The sparkling lemonades come in three varieties: Classic Lemonade, Raspberry Lemonade, and Cherry Limeade, each available in 5mg THC [1].

The U.S. launch is part of Organigram's strategic expansion into the rapidly growing hemp-derived THC beverage market, which has already surpassed $1 billion in retail sales and is projected to reach $4 billion by 2028 [2]. The brand's e-commerce platform at CollectiveProject.com allows consumers to purchase products directly, with plans to introduce Fetch, a new line of bold hemp-derived THC sodas, later this summer [1].

Collective Project's entry into the U.S. market builds on its strong track record in Canada, where it holds the #1 market share position. The brand's unique approach to combining creativity, flavor, and cannabis has resonated with consumers, making it a notable player in the cannabis beverage space [2].

References:

[1] https://www.prnewswire.com/news-releases/collective-project-launches-bold-new-portfolio-of-hemp-derived-thc-beverages-in-the-us-302499379.html
[2] https://www.stocktitan.net/news/OGI/organigram-global-scales-u-s-presence-with-collective-project-direct-tqg1qh246yzk.html