Cold Wallet Acquires Plus Wallet, Gains 2M Users in 7 Months

Cold Wallet is positioning itself as a serious challenger to leading crypto wallets like MetaMask and Trust Wallet following a $270 million acquisition of Plus Wallet, a platform that added over 2 million users within seven months [1]. This strategic move has not only boosted Cold Wallet’s user base but also accelerated its technological development and market momentum. The company has raised more than $5.5 million through its presale, with the CWT token currently priced at $0.00942 in Stage 16 [1].

The acquisition highlights Cold Wallet’s aggressive strategy to capture market share by offering a fundamentally different user experience. Unlike MetaMask, which has been criticized for its clunky interface and lack of user incentives, Cold Wallet rewards users for everyday activities such as swaps, gas fees, and bridging. The native CWT token is at the center of this model, allowing users to earn up to 100% cashback on gas and 50% on swaps, all without the need for staking or lock-ins [1].

MetaMask and Trust Wallet have long dominated the crypto wallet space, but user frustrations are growing. MetaMask, in particular, is being seen as outdated due to its poor gas fee estimation and lack of reward mechanisms, while Trust Wallet, though user-friendly, offers no direct incentives for activity [1]. Cold Wallet’s reward system flips the traditional wallet model, turning each transaction into an opportunity to earn rather than a cost.

This is not a slow rollout—Cold Wallet is taking a bold, full-throttle approach. By integrating Plus Wallet’s user-friendly design with its own incentive-driven framework, the platform has created a product that is both functional and financially rewarding. The referral program is active, cashback is live, and the presale is still open, with token prices set to increase in future stages [1].

The shift in the crypto wallet landscape is already underway. Cold Wallet’s acquisition, active reward system, and growing user base signal a challenge to the status quo. With a live product delivering value and a clear focus on user retention, Cold Wallet isn’t just entering the market—it’s reshaping it.

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[1] Is Cold Wallet the Next MetaMask Killer? $270M Acquisition & 2M Users Say Yes (https://coinmarketcap.com/community/articles/6890cd7c05d65f23f9c3458b/)