CoinEx Returns as Platinum Sponsor at TOKEN2049 Dubai, Emphasizes Bear Market Strategies

At this year’s TOKEN2049 Dubai, CoinEx, a leading global cryptocurrency exchange, made a remarkable return as a Platinum Sponsor, showcasing its strong platform capabilities. This event became a key gathering for the crypto industry, drawing blockchain professionals and crypto enthusiasts from around the world.

During the conference, Jeff Ko, Chief Analyst at CoinEx Research, gave an exclusive interview, sharing insights on global crypto market trends, future investment strategies, and CoinEx Research’s perspectives on the industry. When asked about opportunities in the bear market, Jeff Ko emphasized that CoinEx views bear markets as strategic windows for accumulation, innovation, and long-term positioning. He highlighted that stable yield strategies and value-driven investments align with fundamental progress rather than short-term speculative narratives.

Ko noted that CoinEx provides a suite of tools to help users navigate market uncertainty, including flexible savings, staking, and mining campaigns for trending assets. These tools offer relatively stable returns and allow users to stay engaged while preserving capital during quieter market phases. He also stressed the importance of staying invested, especially for long-term investors, and recommended dollar-cost averaging (DCA) into Bitcoin as a resilient strategy for weathering volatility and capturing upside when the market recovers.

Regarding emerging narratives like Restaking, DePIN, and AI integration, Ko acknowledged their potential for innovation but pointed out the execution risks and adoption bottlenecks they often face. He emphasized that CoinEx focuses more on infrastructure projects with real products, market traction, and revenue models, as these projects typically demonstrate higher survivability during market downturns and often emerge as foundational pillars during the next bull cycle.

When discussing CoinEx Capital’s investment and incubation strategies, Ko shared that CoinEx leverages the collective strength of ViaBTC Capital to drive ecosystem growth, particularly in bear market conditions. He highlighted a recent investment in Coffer Network, a BitcoinFi-native self-custodial wallet solution that addresses a critical gap in the Bitcoin ecosystem by enabling users to safely access DeFi yield opportunities without compromising on custody or liquidity. The team behind Coffer has deep experience in Bitcoin infrastructure, and their solution directly responds to the increasing demand for capital efficiency and composability within the Bitcoin ecosystem.

Ko explained that CoinEx’s investment decisions consider the overall ability and experience of the team, especially in terms of technology and market demand. They also focus on whether the project fits market needs, particularly the intersection of emerging areas and real-world applications. Moreover, they assess the potential role the project could play in the broader ecosystem, ensuring their support can create value across multiple levels. This focus on collaborative value creation has allowed CoinEx to form strong partnerships with projects that share their vision for long-term ecosystem development.

Regarding the reconstruction of global liquidity in crypto, Ko noted that the ample liquidity seen during the previous cycle, driven by quantitative easing, a low inflation and zero-interest-rate environment, is now a thing of the past. He highlighted that Asia’s share of global crypto activity is significant, but regulatory heterogeneity and geopolitical risks temper its emergence as a dominant liquidity center. The Middle East’s potential as a liquidity center is growing, but it remains secondary to established hubs like North America and Asia due to scale and infrastructure constraints. Ko summarized that the reconstruction of liquidity in the crypto market is not a zero-sum game, and traditional finance and crypto markets will coexist and complement each other.

Established in 2017, CoinEx is an award-winning cryptocurrency exchange designed with users in mind. Since its launch by the industry-leading mining pool ViaBTC, the platform has been one of the earliest crypto exchanges to release proof-of-reserves to protect 100% of user assets. CoinEx provides over 1400 coins, supported by professional-grade features and services, for its 10+ million users across 200+ countries and regions. CoinEx is also home to its native token, CET, incentivizing user activities while empowering its ecosystem.