Coinbase Integrates Samsung Pay for Crypto Purchases in North America

Coinbase has introduced Samsung Pay as a payment method for cryptocurrency purchases in the United States and Canada, broadening its portfolio of integrated financial tools. The integration, launched in mid-June 2025 and expanded in early July 2025, allows users to link Samsung Pay accounts directly to the Coinbase app for seamless transactions. This move follows Coinbase’s prior integrations with PayPal, Apple Pay, and Google Pay, further diversifying how users can fund their accounts [1]. Samsung Pay, with 150 million global users, joins these options, offering a mobile wallet solution compatible with both Android and iOS devices [2].

Users can now deposit funds into Coinbase via Samsung Pay-linked cards or bank accounts, streamlining the process to a few taps within the app. The feature eliminates the need to switch between platforms, enhancing user experience by consolidating payment and crypto transaction steps [3]. For Samsung, the partnership aligns with its strategy to expand the utility of its wallet service, which competes with Google Pay and Apple Pay in the mobile payments sector [4]. The integration supports direct deposits, enabling users to buy crypto using funds stored in their Samsung Pay accounts [5].

The collaboration reflects broader industry trends of reducing friction in crypto transactions through partnerships with traditional payment providers. Analysts highlight that such integrations could drive mainstream adoption by making crypto purchases as straightforward as conventional card transactions [6]. However, the feature remains restricted to North American users, a limitation attributed to regulatory and infrastructural challenges in other regions [7]. This regional focus underscores the complexities of scaling crypto payment solutions globally, particularly as regulatory frameworks continue to evolve.

Coinbase’s partnership with Samsung Pay reinforces its emphasis on user-centric design and accessibility. By leveraging Samsung’s extensive mobile user base, the company aims to lower barriers to entry for crypto newcomers. Meanwhile, Samsung benefits by extending its wallet service into the crypto ecosystem, positioning itself as a key player in bridging traditional finance and decentralized technologies [8]. The integration aligns with similar industry efforts, such as PayPal’s crypto offerings and Apple Pay’s expanding financial tools, indicating a shift toward integrating digital assets into existing payment infrastructures [9].

Critics argue that while the integration improves transactional convenience, it does not address fundamental challenges like crypto volatility or security risks. Nonetheless, the partnership demonstrates the potential for cross-industry collaboration to foster innovation in digital finance. As mobile wallets become more entrenched in daily transactions, their integration with crypto platforms could normalize the use of digital assets alongside traditional financial tools [10].

The rollout of Samsung Pay on Coinbase follows a pattern of incremental expansions in crypto payment options, signaling a maturing industry prioritizing user experience. The success of this partnership will depend on adoption rates and broader market responses to such innovations. For now, the integration highlights the evolving relationship between crypto platforms and established financial institutions, reflecting a sector increasingly focused on practical, accessible solutions [11].

Sources:

[1] Coinbase. Buying crypto just got simpler with Samsung Pay. https://www.coinbase.com/en-gb/blog/Buying-crypto-just-got-simpler-with-Samsung-Pay

[2] PYMNTS.com. Coinbase Lets Mobile Wallet Users Buy Crypto With .... https://www.pymnts.com/cryptocurrency/2025/coinbase-lets-mobile-wallet-users-buy-crypto-with-samsung-pay/

[3] Mitrade. Coinbase is now adding Samsung Pay as a way to buy .... https://www.mitrade.com/au/insights/news/live-news/article-3-995314-20250730

[4] AInvest. Coinbase Integrates Samsung Pay to Expand Crypto Access .... https://www.ainvest.com/news/coinbase-integrates-samsung-pay-expand-crypto-access-north-america-2507/

[5] Coinspeaker. Coinbase Adds Samsung Pay Integration Enabling .... https://www.coinspeaker.com/coinbase-adds-samsung-pay-integration-enabling-seamless-crypto-transactions-for-us-canadian-users/

[6] CoinLaw. Coinbase Adds Samsung Pay for Crypto Buys in North .... https://coinlaw.io/coinbase-samsung-pay-crypto-integration/

[7] FX News Group. Coinbase adds Samsung Pay as payment and deposit option. https://fxnewsgroup.com/forex-news/cryptocurrency/coinbase-adds-samsung-pay-as-payment-and-deposit-option/

[8] Samsung. Samsung Wallet Now Supported on Coinbase Crypto Platform. https://news.samsung.com/us/samsung-wallet-now-supported-on-coinbase-crypto-platform/

[9] CryptoRank. Coinbase Integrates Samsung Pay for Crypto Purchases in .... https://cryptorank.io/news/feed/e7644-coinbase-integrates-samsung-pay-for-us-canada-users

[10] Samsung Wallet Now Supported on Coinbase Crypto Platform. https://news.samsung.com/us/samsung-wallet-now-supported-on-coinbase-crypto-platform/

[11] Buying crypto just got simpler with Samsung Pay. https://www.coinbase.com/en-gb/blog/Buying-crypto-just-got-simpler-with-Samsung-Pay