Coinbase Bets on Politics as Trump-Linked Token Surges

Coinbase has announced an unexpected addition to its cryptocurrency listing roadmap, sparking immediate interest across the crypto market. The exchange has included a cryptocurrency tied to former U.S. President Donald Trump, positioning itself to capitalize on growing political influence in the digital asset space. The move comes as geopolitical and market dynamics continue to shape the evolving landscape of digital finance [1].

According to the latest data, the token in question—World Liberty Financial USD (USD1)—has seen a surge in trading activity. As of the latest update, USD1 is trading at a price of A$1.56, with a 24-hour trading volume of A$643.34 million. The cryptocurrency operates on both the Ethereum and BNB Smart Chain platforms and currently has a circulating supply of approximately 2.4 billion tokens. Its market capitalization stands at A$3.73 billion, reflecting its presence in a highly competitive market [1].

The inclusion of USD1 on Coinbase’s roadmap marks a significant milestone for the project. While details on the listing timeline remain limited, the addition has already sparked speculation about the token’s potential appeal, particularly among investors aligned with the political branding associated with the project. The token has also been tagged with labels such as "made-in-america" and "binance-listing," further highlighting its marketing strategy and platform focus [1].

Market observers have noted that USD1 is categorized as a stablecoin, though its price performance has deviated from traditional USD-pegged assets. Over the past year, the token has experienced a 0.28% decline in value, reaching a peak of A$1.56 on August 15, 2025. This divergence suggests a more speculative nature compared to other stablecoins in the ecosystem. Its dominance in the broader crypto market remains low, at 0.06%, but its trading volume has shown a steady increase over the past 30 days, reaching A$14 billion [1].

Social media sentiment analysis indicates that USD1 has gained a moderate following. On Twitter, 47.74% of tweets about the token are described as bullish, while Reddit activity, though limited, shows some engagement with the asset. This growing attention, particularly in politically aligned communities, may contribute to increased liquidity and market activity if the listing proceeds as planned [1].

While the decision to list USD1 has been framed as a strategic move by Coinbase, analysts emphasize that such listings can be influenced by a range of factors, including demand, regulatory considerations, and market readiness. The inclusion of a politically associated token also raises questions about how exchanges balance brand neutrality with market opportunities [1].

Source: [1] World Liberty Financial USD Price, USD1 Price, Live ... (https://www.coinbase.com/en-au/price/usd1-wlfi)