Coca Cola Strengthens Play in Indian Ethnics Market with RimZim Brand

Friday, Aug 15, 2025 8:49 am ET1min read

Coca Cola's India arm is strengthening its presence in the ethnic flavored beverages market with its RimZim brand. The company has doubled production of the cumin-flavored drink over the last few months, with current production at nearly 4 million units a month, up 100% from two years ago. Coca Cola aims to reach a revenue of ₹800 crore in FY26, up from ₹550 crore in FY25.

Coca Cola Strengthens Play in Indian Ethnics Market with RimZim Brand

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