Circle to Search Rolls Out Continuous Scroll and Translate on Samsung Devices

Circle to Search on Android is rolling out "Scroll and translate," a feature that allows seamless translation of webpages and feeds as you scroll. The feature is first coming to select Samsung Galaxy devices and will display a glow around the screen and a language pill. This update aims to provide a time-saving and seamless translation experience.

Google has announced an update to its Circle to Search feature on Android, introducing "Scroll and Translate." This new functionality allows users to seamlessly translate webpages and feeds as they scroll. The feature will initially be available on select Samsung Galaxy devices and will display a glowing outline around the screen and a language pill, providing a convenient and time-saving translation experience.

The update builds on the existing capabilities of Circle to Search, which enables users to quickly search for information on their screen using gestures like circling, highlighting, scribbling, or tapping. The addition of continuous translation as users scroll or switch apps aims to enhance the user experience, especially for those who frequently encounter content in different languages [1].

Google’s blog post highlights the practical benefits of this feature, noting that it can help users get more context from social media posts in different languages or browse menus when traveling abroad. The continuous translation will allow users to maintain context as they scroll through content, eliminating the need to restart the translation process each time the content changes [1].

The new functionality is set to roll out this week on Android, starting with select Samsung Galaxy devices. This update is part of a series of enhancements to Circle to Search, which Google has been rolling out since its launch last year. Previous updates included expanded AI Overviews for visual searches and one-tap actions for phone numbers, URLs, and email addresses [1].

Additionally, Google has integrated AI Mode into Circle to Search, allowing users to delve into complex topics and ask follow-up questions. This feature has been particularly useful for users looking to gain deeper insights into various subjects [1].

The update to Circle to Search is part of a broader trend in the tech industry, where companies are increasingly focusing on enhancing user experience through innovative features. Samsung, for instance, has been actively updating its Galaxy devices to include AI-driven functionalities, such as real-time translation via Galaxy AI in its earbuds [2].

In the context of financial markets, the integration of advanced AI features in consumer devices can have implications for the tech sector. Companies like Google and Samsung are investing heavily in AI technologies, which can drive innovation and growth in the market. However, the success of these features will depend on their ability to meet user needs and provide tangible benefits [3].

References:
[1] https://techcrunch.com/2025/09/04/googles-circle-to-search-can-now-translate-as-you-scroll/
[2] https://www.business-standard.com/technology/gadgets/samsung-galaxy-buds-3-fe-specs-features-125090401069_1.html
[3] https://themarketperiodical.com/2025/09/04/top-3-crypto-stocks-to-watch-ahead-this-sparktember-crcl-mstr-and-bmnr/