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On September 19, 2025, , . Despite this elevated liquidity, , . The move reflects mixed investor sentiment amid evolving market dynamics.
Recent developments highlight operational challenges at the fast-casual chain. Supply chain disruptions in key ingredient procurement have raised concerns about margin stability, while recent menu adjustments failed to meet sales expectations in select markets. Analysts note these factors contribute to the stock’s underperformance, despite the surge in trading interest. Institutional positioning appears split, with some funds increasing exposure ahead of quarterly earnings reports.
Strategic initiatives remain under scrutiny. The company’s expansion into new urban markets has shown uneven traction, with same-store sales growth lagging in high-traffic locations. Meanwhile, labor cost management remains a focal point as wage pressures persist across the industry. These operational headwinds contrast with the stock’s liquidity surge, suggesting short-term speculative activity rather than fundamental reassessment.
. Over 2022, . , .

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