Chipotle's Growth Cools: 3 Questions the Burrito Roller Needs to Answer

Chipotle Mexican Grill (CMG) has been a darling of the fast-casual restaurant industry, but its recent growth has slowed, raising concerns about its future prospects. In the third quarter of 2024, Chipotle reported comparable restaurant sales growth of 6%, down from 11% in the previous quarter and 14% in the quarter before that. This cooling growth rate has investors wondering what the future holds for the burrito giant. Here are three key questions that Chipotle needs to address to reassure investors and maintain its competitive edge.

1. **Will Scott Boatwright be the permanent CEO?**
Chipotle's former CEO, Brian Niccol, left the company in September to join Starbucks. Since then, Scott Boatwright, the company's chief operating officer, has been serving as interim CEO. While Boatwright played a critical role in Chipotle's turnaround under Niccol, investors need clarity on whether he will be the permanent CEO. Keeping Boatwright on as the permanent CEO would provide continuity and maintain the momentum of the company's growth strategy. However, the board should make a decision on the permanent CEO sooner rather than later to instill confidence in investors.

2. **How high can restaurant-level operating margin go?**
Chipotle's restaurant-level operating margin, which subtracts food, labor, rent, and other direct operating costs from revenue, is a crucial metric for investors. In the third quarter, this margin fell from 26.3% to 25.5% due to higher food costs, particularly for avocados and dairy. Chipotle has not provided a target for this margin, but investors seem to be counting on continued expansion. With a price-to-earnings ratio of nearly 55, investors need clarity from management on the long-term expectations for restaurant-level operating margin.

3. **Are there better options for its capital?**
Chipotle is currently spending most of its profits on share buybacks, but this strategy may not be the most efficient use of capital, especially with the stock trading at a premium valuation. The company has tried launching new brands in the past, with limited success. However, there are other options for Chipotle to consider, such as investing in existing restaurant chains or new technology that could transform the industry. Additionally, Chipotle could pay a dividend to complement its share repurchases program. The company should reevaluate its capital deployment strategy to ensure it is maximizing shareholder value.


Chipotle's recent slowdown in growth has raised concerns about the company's future prospects. To reassure investors and maintain its competitive edge, Chipotle needs to address these three key questions. By providing clarity on its leadership, long-term margin expectations, and capital deployment strategy, Chipotle can help investors make informed decisions about the company's future. As the fast-casual industry continues to evolve, Chipotle must adapt and innovate to remain a leader in the market.