ChatGPT's Dominance in Web Traffic Trends

AinvestTuesday, May 27, 2025 9:33 pm ET
1min read

ChatGPT's web traffic has increased by 13% in April 2023, while other top websites like Google, YouTube, and Facebook saw a decline in traffic. The platform's first-mover advantage and user-friendly interface have contributed to its success. The rising use of AI tools like ChatGPT is shifting online discovery patterns and influencing user behaviors. This has implications for marketing approaches and the broader tech industry.

HubSpot has announced a significant expansion of its AI-powered customer support tool, Breeze Customer Agent, to all Pro and Enterprise customers across its Marketing, Sales, Service, Content, and Operations Hubs. The expansion will take effect on June 2, 2023, and will be accessible through HubSpot Credits, the company’s usage-based model [1].

Originally developed to assist service teams in scaling support operations, Breeze Customer Agent has proven effective by autonomously resolving over 50% of customer conversations. The tool's capabilities extend beyond post-purchase support, now helping with marketing inquiries, sales conversions, and service tasks throughout the customer lifecycle [1].

Key features of Breeze Customer Agent include fast setup, multi-channel engagement, smart responses using customer-specific data, actionable tasks, and integrated intelligence. The agent is embedded directly within the HubSpot platform, aligning with the company’s vision of hybrid teams that combine human and AI agents [1].

The expansion of Breeze Customer Agent is part of HubSpot’s broader commitment to making AI tools accessible across the entire customer journey. The company emphasizes that the tool is designed to enhance human engagement by removing repetitive administrative tasks and increasing responsiveness [1].

The rising use of AI tools like Breeze Customer Agent is shifting online discovery patterns and influencing user behaviors. This trend has implications for marketing approaches and the broader tech industry. As AI tools become more prevalent, businesses are adapting their strategies to incorporate these technologies effectively.

References:
[1] https://smallbiztrends.com/hubspot-breeze-customer-agent-expansion-ai-support/

ChatGPT's Dominance in Web Traffic Trends