ChangeNOW CMO Emphasizes Substance Over Hype in Web3

Pauline Shangett, the Chief Marketing Officer of ChangeNOW, recently shared her insights on the volatile world of memecoins and the broader landscape of Web3. She emphasized the importance of distinguishing between hype and genuine value in the cryptocurrency market. Memecoins like Dogecoin and Shiba Inu have garnered significant attention, but their long-term viability remains uncertain. Shangett believes that the true potential of Web3 lies in its ability to decentralize power and create more equitable systems, rather than in the speculative gains of individual tokens.

ChangeNOW, a non-custodial cryptocurrency exchange, has positioned itself as a key player in the Web3 ecosystem. Shangett highlighted the company's commitment to providing a seamless and secure trading experience for users. She also discussed the importance of regulatory compliance and transparency in building trust within the industry. According to Shangett, as the market matures, there will be a greater emphasis on substance over hype, with projects that offer real-world utility and value gaining traction.

The interview also touched on the role of community in the success of Web3 projects. Shangett noted that the decentralized nature of Web3 means that community engagement and support are crucial for the growth and sustainability of any project. She emphasized the need for projects to foster a sense of community and collaboration, rather than relying solely on marketing and hype.

Shangett's insights provide a valuable perspective on the current state of the cryptocurrency market and the future of Web3. As the industry continues to evolve, it is clear that projects that prioritize substance over hype and build strong communities will be the ones that survive and thrive.