Chainlink and Mastercard Enable 3 Billion Users to Buy Crypto Directly on Blockchain

Chainlink and Mastercard have formed a strategic partnership to enable over 3 billion Mastercard users to purchase cryptocurrency directly on the blockchain. This new system, now live through Swapper Finance, allows users to convert fiat to crypto in seconds using their debit or credit cards, bypassing the need for centralized exchanges. The collaboration aims to bridge the gap between traditional financial systems and the decentralized economy, making crypto more accessible to everyday users.

This partnership leverages Mastercard's global payment infrastructure and Chainlink's secure onchain technology. The goal is to simplify the process of buying crypto, eliminating the complexities associated with exchanges and offramps. Users can now make crypto purchases directly using their cards, thanks to the seamless integration of these two powerful systems.

Sergey Nazarov, Co-Founder of Chainlink, highlighted the significance of this collaboration, stating that it aligns with Chainlink's mission to link traditional payment systems with the onchain economy. Raj Dhamodharan, Mastercard’s executive vice president for Blockchain and Digital Assets, emphasized the importance of providing simplified access to digital assets through a secure and regulated gateway.

The market responded positively to the news, with Chainlink's token, $LINK, experiencing a double-digit increase. This price surge reflects the community's confidence in the project's real-world utility and its potential to attract millions of new users to cryptocurrency. The token is currently trading at $13.39, with a 0.73% increase in the last 24 hours. Technical analysis indicates that $LINK has consolidated near the $13.30 - $13.60 support level, with traders expecting it to target above $16.18. The broader market recovery, following the ceasefire announcement between Iran and Israel, also contributed to the price rise, with Bitcoin and Ethereum showing gains of 0.75% and 1.84% respectively in the last 24 hours.

This partnership is more than just a hype; it represents a functioning infrastructure that bridges global payments and decentralized applications. The system is powered by a group of partners working behind the scenes, including Zerohash, Shift4 Payments, XSwap, and Swapper Finance. Zerohash handles fiat-to-crypto conversion, regulation, and liquidity supply. Shift4 Payments ensures smooth card transactions with Mastercard. XSwap, built within the Chainlink ecosystem, finds the best swap prices by pulling liquidity from Uniswap and other decentralized exchanges. Swapper Finance ties all these systems together, creating an easy-to-use app for users. This regulated, user-friendly approach allows anyone with a card to buy digital currency instantly, without the need for a separate crypto exchange account or long wait times.

This is not Mastercard's first foray into the crypto space. In April 2025, Mastercard collaborated with Kraken to enable individuals in the UK and EU to spend tokens on over 150 million merchants. The previous deal focused on crypto expenditure, while the current partnership centers on purchasing cryptocurrency onchain. By combining Chainlink's smart contract capabilities with Mastercard's global reach, the companies are closing the divide between offchain and onchain spaces, a topic of discussion for years but with few successful implementations.

AInvest Newsletter

Daily stocks & crypto headlines, free to your inbox

Get Newsletter with Email

Continue with Google

Or continue with others

Apple

Facebook

X

By continuing, I agree to the Market Data Terms of Service and Privacy Statement

This partnership is not just another collaboration; it represents real infrastructure that brings decentralized finance (DeFi) to the wallets of billions. With the $LINK price climbing and the system now live, the digital assets world may be entering a new chapter of mainstream access. The community is optimistic about the $LINK token, and it will be interesting to observe how the price fluctuates in the coming days.