Casino Renews Partnership with Avia Thévenin Ducrot: A Strategic Move for Long-Term Growth

Casino Group, a leading player in the global gaming industry, has announced the renewal of its partnership with Avia Thévenin Ducrot for a further three years. This strategic move, effective until 2028, is a testament to the strength and durability of the relationship between the two companies, which has been in place since 2006. The partnership covers 46 motorway service stations and 41 urban or suburban service stations, located in the eastern half of France, and has been steadily consolidated and renewed successively in 2014 and 2019.

Through this partnership, Casino Group will continue to provide Avia Thévenin Ducrot stores in service stations with a comprehensive and competitive range of products and services, including a broad selection of products sold under the Casino brand and other major brands, product assortment support, and optimised logistics support. This offering is tailored to the needs of travellers, ensuring a practical and high-quality range of products aligned with emerging consumer trends.

The renewal of this partnership is a significant step for both Casino and Avia Thévenin Ducrot, as it enables them to leverage each other's strengths and expertise to drive long-term financial stability and growth. For Casino, this partnership illustrates the strength and durability of its relationships with key players in the convenience retail and travel retail sectors. It also confirms the attractiveness and relevance of Casino's offering for players in these sectors, as well as its commitment to supporting continuous improvement and environmental responsibility.

The partnership's focus on responsible logistics contributes to Casino's commitment to sustainability and corporate social responsibility. By adjusting delivery plans to suit the specific characteristics and seasonal nature of each service station's market, Casino and Avia Thévenin Ducrot aim to optimise journeys and reduce the number of kilometres covered by delivery trucks. This approach contributes to more efficient and sustainable logistics, minimising the environmental impact of deliveries.

In conclusion, the renewal of the partnership between Casino and Avia Thévenin Ducrot is a strategic move that aligns with both companies' broader business objectives. This partnership enables Casino to strengthen its relationships with key players, offer a practical and high-quality range of products, drive innovation, support partners' network development, and contribute to more efficient and sustainable logistics. For Avia Thévenin Ducrot, this partnership provides access to Casino's expertise in convenience retail and travel retail, optimised logistics support, and a commitment to responsible logistics. Together, these factors position both companies for long-term financial stability and growth.