CarMax Shares Climb as Trading Volume Surges 88.68% to Rank 332nd on Strategic Rebrand and EV Expansion

On September 3, 2025, CarMax (KMX) traded up 0.87% to $60.19, with a trading volume of $0.31 billion, a 88.68% increase from the previous day’s volume, ranking it 332nd in market activity. Recent developments highlight strategic initiatives and operational updates that could influence investor sentiment. CarMax recently rebranded with the tagline “Wanna Drive?” to emphasize its omnichannel approach, aiming to reshape the used vehicle shopping experience. The company also expanded its focus on electric vehicles by introducing tools and incentives to enhance the used EV buyer journey, reflecting its commitment to evolving market trends.

Operational updates include partnerships with sports organizations, such as the Richmond Ivy Soccer Club and Gotham FC, underscoring its community engagement efforts. Additionally, CarMax announced 12 hiring events for automotive technicians and service professionals, signaling a focus on workforce expansion to support retail operations. These moves align with its long-term strategy to strengthen customer service and operational efficiency.

Backtesting results indicate that CarMax’s stock has historically shown resilience during market downturns, with a 18.58% projected earnings growth for the coming year. The stock’s P/E ratio of 15.65 is below the market average, suggesting potential undervaluation. Analysts have maintained a “Moderate Buy” consensus, citing strong retail performance and strategic investments in digital and EV offerings as key drivers for future growth.