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Cardone Capital, a prominent investment firm led by entrepreneur Grant Cardone, has announced its intention to significantly expand its Bitcoin holdings. The firm plans to acquire an additional $300 million worth of Bitcoin, which, when combined with its existing holdings, will bring its total crypto assets to over $400 million by the end of the year. This strategic move is part of a broader initiative to integrate Bitcoin into its extensive real estate portfolio, which currently includes over 14,200 rental units and more than 500,000 square feet of commercial office space.
Cardone Capital has already made substantial investments in Bitcoin, purchasing around 1,000 BTC. The firm aims to acquire an additional 3,000 BTC, which, at the current price of approximately $102,000 per Bitcoin, would value its total crypto holdings at over $400 million. This hybrid investment strategy, which combines real estate and cryptocurrency, positions Cardone Capital as a pioneer in the emerging trend of institutional Bitcoin adoption.
The firm recently launched the 10X Miami River Bitcoin Fund, a hybrid investment vehicle that combines a 346-unit multifamily property in Miami with $15 million in Bitcoin holdings. This strategy aims to convert a portion of rental income into Bitcoin, creating a cycle between real estate revenue and cryptocurrency accumulation. This fund is the fourth hybrid investment vehicle developed by Cardone Capital, reflecting the firm's consistent interest in combining property assets with digital currency exposure. The concept originated from a suggestion by Grant Cardone’s brother and has now become a key direction for the firm’s future initiatives.
Cardone Capital's move to expand its Bitcoin holdings follows a trend seen among other institutional investors. Companies such as
, , and have made significant investments in Bitcoin. MicroStrategy alone holds more than 592,000 Bitcoin, worth over $60 billion. Tesla and Galaxy Digital hold approximately 11,500 and 12,800 BTC, respectively. These institutions remain focused on long-term gains, with Michael Saylor of MicroStrategy projecting significant growth in Bitcoin’s value over the coming decades, though with expected market volatility.By integrating Bitcoin into its real estate portfolio, Cardone Capital aims to appeal to a new class of hybrid investors who seek both stability and growth potential. This strategy reflects a forward-thinking approach to investment, leveraging the strengths of both asset classes to maximize returns and diversify risk. As the crypto market continues to evolve, Cardone Capital's hybrid strategy could set a new standard for institutional investment in the digital asset space.

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