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Cardano, the $21 billion blockchain, has launched its first-ever crypto debit card in partnership with digital payments firm Wirex, marking a significant step toward mainstream adoption. The
Card, announced at the Cardano Summit 2025 in Berlin, allows users to spend cryptocurrencies-including , , and Ethereum-at Visa-accepting merchants worldwide. The card is integrated into Wirex's app, which serves over six million users, and offers features like up to 8% crypto cashback, yield opportunities, and access to loans .The collaboration aims to bridge blockchain and traditional finance, according to Phillip Pon, CEO of Emurgo Group, Cardano's commercial arm. "This is a major milestone for Cardano as they expand into the global banking and payments space," he said
.
The Cardano Card's launch comes amid broader efforts to increase ADA's utility beyond speculative trading. Despite its market value, Cardano's payments and DeFi sectors have historically lagged behind competitors like
and . The card's release aligns with recent initiatives, such as integrating AI-driven blockchain payments, to address this gap .Industry observers note the strategic timing. With over 31 million crypto wallets already used for daily payments, demand for crypto-backed cards is rising. The Cardano Card's ability to earn cashback and provide low FX fees could attract users seeking liquidity in both digital and traditional markets
. Additionally, a share of profits from the card will fund the Cardano Treasury, supporting ecosystem growth .The partnership also highlights the growing competition among crypto platforms to dominate the payments space.
and have recently expanded their crypto partnerships, underscoring the sector's potential. Cardano's move, however, emphasizes its focus on real-world utility, a key differentiator in a crowded market .Quickly understand the history and background of various well-known coins

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