New Car-Making Companies: 10 New Sales in First 10 Days of 2025

The first 10 days of 2025 have seen a remarkable surge in sales for new car-making companies in China, with several companies reporting impressive growth. This article explores the factors contributing to this rapid sales growth and compares the performance of these companies with previous years.



The rapid sales growth of these new products in the first 10 days of 2025 can be attributed to several factors:

1. Strong Consumer Demand: The high consumer enthusiasm for new energy vehicles (NEVs) has led to a significant increase in sales. This is evident in the rapid growth of NEV sales in China, with a year-on-year increase of 33% from January to October 2024.
2. Policy Support: The national automotive subsidy and scrap and renewal policy implemented at the end of April 2024 stimulated an increase in consumption of about 1.5 million units. This policy support has contributed to the growth in sales of NEVs.
3. Innovative Products: The new car-making companies have been able to create popular models that resonate with consumers. For example, XPeng's MONA M03 and P7+ models have achieved significant sales success. The introduction of new models and technologies has also contributed to the growth in sales.
4. Competitive Pricing: The new car-making companies have been able to offer competitive pricing, making their products more affordable to consumers. This is evident in the sales growth of companies like Leapmotor, which aims to achieve an annual sales volume of 500,000 units in 2025.
5. Marketing and Branding: The new car-making companies have been effective in marketing their products and building their brands. This has helped to increase consumer awareness and preference for their products.
6. Technological Advancements: The new car-making companies have been able to leverage advancements in technology to create more efficient and sustainable vehicles. This has helped to attract environmentally conscious consumers.



These factors have contributed to the rapid sales growth of these new products in the first 10 days of 2025. The sales trends indicate a positive growth trajectory for new car-making companies in 2025 compared to their performance in previous years. The growth is driven by policy support, consumer enthusiasm, and the efforts of enterprises.

To drive early adoption and sales, these companies employed several strategies:

1. Innovative Product Offerings: Companies like NIO, XPeng, and Leapmotor focused on developing innovative products that catered to the growing demand for electric vehicles (EVs) and offered unique features.
2. Competitive Pricing: To attract price-sensitive customers, companies offered competitive pricing.
3. Government Subsidies and Policies: Companies leveraged government subsidies and policies to stimulate demand.
4. Marketing and Branding: Companies invested in marketing and branding efforts to create awareness and build a strong brand image.
5. Partnerships and Collaborations: Companies formed partnerships and collaborations to expand their reach and enhance their offerings.
6. Customer Experience and Services: Companies focused on providing an exceptional customer experience and offering comprehensive services to retain customers and drive repeat business.
7. Expansion of Model Lineup: Companies expanded their model lineup to cater to a broader range of customers and market segments.

In conclusion, the first 10 days of 2025 have seen a remarkable surge in sales for new car-making companies in China. This growth can be attributed to strong consumer demand, policy support, innovative products, competitive pricing, marketing and branding, and technological advancements. As these companies continue to employ effective strategies, they are well-positioned to maintain their growth momentum throughout the year.