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Campbell's Soup Leak Exposes Brand Crisis
ByAinvest
Wednesday, Dec 3, 2025 5:39 pm ET1min read
Campbell's Soup has faced a public relations crisis after a leaked recording of fired executive Martin Bally contained racist and disparaging remarks. The company's soup, once known for its "M'm M'm Good" slogan, now has an unofficial NSFW slogan. Economists debate the poverty line, with some suggesting it should be $140,000 for a family of four. The trade war and rising living costs exacerbate the issue, making it hard for Campbell's to regain customer trust.
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