Bybit Launches TradFi Platform Offering 50% Fee Discount on Stock CFDs

Bybit, a prominent cryptocurrency exchange, has launched a new platform called Bybit TradFi on June 16. This platform allows users to trade a variety of traditional financial instruments, including gold, forex, stock CFDs, global indices, and commodities, directly within its app. This move marks a significant expansion for Bybit, as it positions itself as a full-service financial hub aimed at bridging the gap between traditional and emerging markets.

Bybit TradFi provides its 70 million users with access to the five largest global markets without the need for separate software installations, such as MetaTrader 5, which is commonly required for traditional asset trading. This integration streamlines the trading experience, allowing users to manage both crypto and traditional assets from a single account and wallet. The platform includes direct trading for major stock CFDs, such as Apple, Amazon, Tesla, and Google, reflecting a broader trend of crypto-native firms entering the traditional finance arena to meet rising demand for portfolio diversification amid macroeconomic uncertainty.

Ben Zhou, CEO and co-founder of Bybit, emphasized the company's commitment to breaking down artificial barriers between emerging and traditional financial markets. "Investors are looking for opportunities, and some legacy barriers between emerging and traditional financial markets are only artificial. Bybit TradFi represents our commitment to breaking down these walls," he said.

To encourage adoption, Bybit is offering a 50% fee discount on stock CFD trades for eligible users through June 23. The service is powered by Infra Capital and is licensed under Mauritius FSC, but it is not available in the European Economic Area and other restricted jurisdictions.

Bybit's 2025 roadmap, outlined in March, includes a comprehensive strategy aimed at cementing its position as a hybrid finance hub. The plan involves scaling back some of its Web3 services while expanding into legacy finance. This includes integrating traditional finance products such as Treasury bills into Bybit Earn, launching new restaking and DeFi tools, enhancing wallet security and usability, and rolling out a Web3 Points rewards program to boost user engagement. The roadmap also emphasizes expanding on-chain asset management solutions and strengthening the connection between centralized and decentralized services.

Bybit experienced record growth during 2024, tripling its user base to over 60 million and reaching an average daily trading volume of $36 billion over the year. The company's Gold & FX pilot service, launched earlier this year, logged a daily trading volume record of $24 billion on April 17, demonstrating the growing interest in diversified financial products.

Bybit TradFi's launch is a strategic move that aligns with the company's vision of becoming a comprehensive financial platform. By offering a seamless integration of traditional and digital assets, Bybit aims to attract a broader range of investors and traders who seek to diversify their portfolios in response to macroeconomic uncertainties. This initiative not only enhances Bybit's competitive edge but also underscores its commitment to innovation and customer satisfaction.