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On September 18, 2025, , , ranking 494th in market activity. The stock closed lower, reflecting mixed investor sentiment amid strategic developments and institutional activity.
Best Buy expanded its retail media capabilities through in-store advertising initiatives unveiled at its "We Got Next" showcase. The company introduced "takeover packages" for brands, leveraging in-store and digital placements to enhance visibility. These efforts align with its broader strategy to capitalize on first-party data and partnerships, including extended collaborations with the NFL and TGL golf league. Executives highlighted the potential of in-store media, .
Institutional investors adjusted their holdings, , while others like Pinnacle Bancorp and Grove Bank increased positions. Insider transactions included sales by Chairman Richard Schulze and CAO , . Analyst ratings remain split, . .
, exceeding expectations, . The company’s focus on retail media and data-driven partnerships underscores its growth ambitions. However, institutional sell-offs and insider exits signal caution among key stakeholders.
To set up this back-test properly, clarifications are needed on universe parameters (e.g., U.S. listed stocks only), ranking/trade day conventions, weighting methods, and portfolio construction logistics. Once confirmed, the test will evaluate performance from January 3, 2022, to the current date.

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