Best Buy Q2 Sales Surge 1.6% to Three-Year High as International Revenue Jumps 11.3% and Online Sales Account for 32.8% of Domestic Revenue

On August 28, 2025, Best Buy (BBY) reported a 1.6% increase in comparable sales for its fiscal second quarter, marking the highest growth in three years. The company’s diluted earnings per share (EPS) came in at $0.87, while adjusted diluted EPS reached $1.28, aligning with expectations for its newly launched Best Buy Marketplace and strategic omni-channel initiatives. Domestic revenue rose 0.9% to $8.7 billion, driven by strong performance in gaming, computing, and mobile phones, though declines in home theater and appliances partially offset gains. Online sales in the U.S. grew 5.1%, contributing 32.8% of domestic revenue. International revenue surged 11.3% year-over-year to $740 million, fueled by 7.6% comparable sales growth in Canada.

The company incurred $114 million in restructuring charges linked to a company-wide initiative aimed at aligning resources with evolving customer behaviors. CFO Matt Bilunas noted gross profit margin pressures from high-margin categories, particularly in gaming and computing, but reaffirmed confidence in Q3 guidance, projecting comparable sales growth similar to Q2. Best Buy reiterated its full-year FY26 adjusted diluted EPS guidance of $6.15 to $6.30, citing uncertainty around potential tariff impacts. Shareholder returns totaled $266 million in Q2 through dividends and repurchases, with plans to allocate $300 million to buybacks in FY26.

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