Bt Brands, Inc. rose 6.11% in premarket trading. The increase in stock price may be attributed to the announcement by Shaftesbury Capital that a series of new luxury fragrance brands, including Byredo, MATIERE PREMIERE, Initio Parfums Privés, and Parfums de Marly, will be joining the Covent Garden neighbourhood. This development is expected to enhance the iconic destination and solidify its position as a key beauty hub within the UK.
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