Brag House Holdings shares rise 11.13% premarket after launching 21shares Dogecoin ETF (TDOG) with House of Doge.

Friday, Jan 23, 2026 9:06 am ET1min read
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Brag House Holdings surged 11.13% in premarket trading following the announcement of the 21shares Dogecoin ETF (TDOG), the first physically backed ETF endorsed by the Dogecoin Foundation. The ETF, launched by 21shares in partnership with House of Doge and Brag House, provides U.S. investors with regulated, transparent exposure to Dogecoin through institutional-grade custody. By enabling participation in Dogecoin’s growth via traditional brokerage accounts—eliminating the need for crypto wallets or exchanges—the product aligns with Brag House’s strategy to bridge cultural assets with structured financial opportunities. The launch, highlighted by endorsements from the Dogecoin Foundation and FalconX collaboration, signals expanded access to digital assets and reinforces investor confidence in the company’s evolving ecosystem.

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