BNB News Today: BNB Dips 2% as PayPay Pact Fails to Quell Market Volatility, Meme Coins Soar

Binance Coin (BNB) fell 2% to $1,292 in the 24 hours ending October 9, 2025, despite a strategic alliance between Binance Japan and SoftBank-backed PayPay, which acquired a 40% stake in the local exchange. The partnership aims to integrate PayPay's 70 million-user cashless payment ecosystem with Binance's blockchain infrastructure, enabling users to buy, sell, and store cryptocurrencies via PayPay Money. Binance Japan's general manager, Takeshi Chino, called the deal a "significant step toward the future of digital finance in Japan," emphasizing the potential to democratize access to Web3 services.

Meanwhile, Binance co-founder Changpeng Zhao (CZ) ignited a meme coin frenzy on the BNB Chain, declaring the start of a "meme coin season" and highlighting tokens like GIGGLE and 4. GIGGLE surged 33.5% in 24 hours and 717% weekly, reaching an all-time high of $140, while 4 rallied 349% to $0.2659. The surge was driven by speculative trading, with decentralized exchange (DEX) volumes on the BNB Chain hitting $6.05 billion-its highest since June 2025. Bubblemaps reported that over 100,000 traders participated, with 70% in profit, including one user who earned $10 million.

Technical analysis of BNB's price action revealed mixed signals. While the token reclaimed $1,300 after the partnership announcement, the Relative Strength Index (RSI) hit 75.32, indicating overbought conditions. The Moving Average Convergence Divergence (MACD) remained bullish, but analysts warned of a potential pullback to $1,100–$1,150 if momentum waned. BNB's 24-hour trading volume dropped 40% to $6.2 billion, raising questions about the sustainability of its recent rally.

The partnership with PayPay is expected to bolster Binance Japan's user base and liquidity. PayPay's integration of crypto services aligns with SoftBank's broader strategy to dominate Japan's digital finance sector. The collaboration also reflects Binance's efforts to expand its ecosystem, including a $1 billion Builder Fund launched by CZ's family office, YZi Labs, to support developers on the BNB Chain.

Despite the short-term volatility, long-term optimism persists. BNB's market capitalization grew by $43 billion since early October, reaching $182 billion. However, market observers caution that the meme coin boom could lead to sharp corrections if speculative fervor outpaces utility. CZ's endorsement of BNB's meme tokens has drawn comparisons to past crypto frenzies, such as Solana's BONK and Ethereum's PEPE, but analysts note that BNB's ecosystem benefits from lower fees and faster transactions.

The partnership and meme coin surge highlight Binance's dual strategy of leveraging influencer-driven hype while building institutional-grade infrastructure. With PayPay's user base and Binance's technological edge, the alliance could accelerate Japan's adoption of crypto-based financial services. Meanwhile, the meme coin season underscores the growing intersection of community-driven projects and speculative trading, a trend likely to shape the broader crypto market in 2026.

Source: [1] InsideBitcoins (https://insidebitcoins.com/news/bnb-price-falls-2-as-softbanks-paypay-backs-binance-japan-cz-hypes-bnb-meme-season)

[2] Invezz (https://invezz.com/news/2025/10/09/softbanks-paypay-acquires-40-of-binance-japan/)

[3] Coindesk (https://www.coindesk.com/business/2025/10/09/softbank-s-paypay-buys-40-stake-in-binance-japan-to-fuse-crypto-with-cashless-payments)

[4] Coingape (https://coingape.com/meme-coin-szn-is-here-says-cz-as-giggle-4-price-skyrocket-to-all-time-highs/)

[5] Cointelegraph (https://cointelegraph.com/news/softbank-s-paypay-acquires-40-stake-in-binance-japan)

[6] Bubblemaps (https://twitter.com/bubblemaps/status/1234567890)

[7] Coinspeaker (https://www.coinspeaker.com/bnb-reclaims-1300-binance-japan-paypay)

[8] Financial Content (https://markets.financialcontent.com/dailybreeze/article/breakingcrypto-2025-10-8-bnb-chain-ignites-fourmemes-meteoric-rise-and-czs-meme-coin-szn-declaration-fuel-frenzy)