BlockDAG Secures $370M in Presale Driven by Dortmund and Inter Milan Sponsorships
BlockDAG’s presale has surged to nearly $370 million in total funding, driven by strategic sponsorships with Borussia Dortmund and Inter Milan. The collaboration has expanded the project’s visibility beyond the traditional crypto audience, attracting new investors from regions where the clubs have strong followings. These sponsorships have translated into a measurable uptick in presale registrations, particularly from demographics not typically engaged with digital assets [1].
The partnership leverages the global fanbases of both clubs to amplify BlockDAG’s presence. Fans have reported discovering the project through match broadcasts, stadium branding, and social media content featuring the clubs. This form of exposure has proven effective in building initial trust and awareness among mainstream audiences. The brand’s integration into high-profile sports environments has acted as an informal credibility check, helping reassure potential investors of the project’s legitimacy and long-term ambitions [1].
Presale data reflects the impact of the campaign, with over 25 billion coins sold and a 2,660% return on investment since the first batch. The current batch price stands at $0.0276, offering early adopters a compelling value proposition. The project’s ability to convert curiosity into action is evident in the active participation of new investors who are not only purchasing tokens but also joining the broader community. This shift in user engagement highlights the potential for a more stable and committed post-launch holder base [1].
By tapping into the emotional and social dynamics of sports fandom, BlockDAG has redefined the traditional growth funnel for crypto presales. Unlike campaigns targeting already-informed investors, this strategy focuses on educating and engaging a broader demographic. The sustained interest generated through repeated exposure—via broadcasts, online highlights, and fan interactions—has helped maintain momentum in the presale, countering the typical slowdown seen after early-stage participation [1].
The visibility associated with the sponsorships has also created a continuous feedback loop. Each appearance of the BlockDAG logo in sports coverage serves as organic marketing, leading to new visitors exploring the presale. The project’s transparent performance metrics further reinforce this appeal, giving potential investors a clear picture of the ROI and long-term potential [1].
BlockDAG’s approach underscores how strategic brand positioning in the sports sector can drive real-world impact in the crypto space. The measurable results—nearly $370 million raised and a rapidly growing user base—demonstrate the effectiveness of aligning with globally recognized institutions. For investors seeking a crypto presale with strong fundamentals and community support, BlockDAG represents a compelling opportunity with growing mainstream traction [1].
Source:
[1] Borussia Dortmund & Inter Milan Fuel BlockDAG’s $370M Surge – The Crypto Presale to Buy Now (https://coinmarketcap.com/community/articles/689a93101f3a5b4dc5e17fa9/)

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