Bitget Partners with UNICEF Luxembourg to Boost Blockchain Literacy for 300,000 Individuals

Bitget, a prominent cryptocurrency exchange and Web3 company, has entered into a three-year partnership with UNICEF Luxembourg to enhance digital skills and blockchain literacy among young people. This collaboration integrates Bitget into the Game Changers Coalition (GCC), an initiative led by the UNICEF Office of Innovation (OOI). The support from Bitget aims to reach 300,000 individuals, including adolescent girls, parents, mentors, and teachers, across eight regions: Armenia, Brazil, Cambodia, India, Kazakhstan, Malaysia, Morocco, and South Africa.

Through this partnership, Bitget Academy, the educational arm of Bitget, will develop UNICEF’s first interactive, online, and in-person blockchain training module. This module will focus on video game creation skills development for teachers and young people, complementing an existing curriculum that already reaches hundreds of thousands of individuals. Additionally, Bitget's support will help expand the Coalition’s reach to a ninth country.

Sandra Visscher, Executive Director of UNICEF Luxembourg, emphasized the shared belief that digital skills are a powerful driver of opportunity and inclusion. She stated, "By collaborating with Bitget, we want to empower adolescent young people with the tools, knowledge, and confidence to shape their own futures. Innovation should be a force for inclusion, opening doors, broadening horizons, and ensuring that technology works for everyone, everywhere."

Bitget will also introduce UNICEF to leading blockchain protocols and developers from across the Web3 landscape to participate in the educational initiative. These contributors could serve as mentors and partners, offering diverse perspectives and possibilities for blockchain technologies. Gracy Chen, CEO at Bitget, highlighted the importance of equitable access to emerging technologies, stating, "Emerging technologies should not be reserved for the privileged few—they must be introduced early and equitably. Blockchain, with its real-world use case and potential for social good, is one of the most powerful tools we can give to our younger generation to build products that change the way we look at modern society."

Every year, adolescent girls and young women in low and middle-income countries miss out on significant economic opportunities due to a gap in internet access and digital skills relative to their male peers. With 90 percent of jobs today requiring digital competencies, the Game Changers Coalition responds to the urgency of closing the gender digital skills gap. Together, Bitget and UNICEF are working to build a scalable, inclusive model that equips young women with the tools to navigate and shape the digital economy of tomorrow.

As part of the Game Changers Coalition, Bitget joins the Global Video Game Coalition, Micron Foundation, and ecosystem builders - Women in Games in a shared ambition to reach 1.1 million girls by 2027, with learning and skills-building opportunities. With the help of Bitget Academy and support from the $10M initiative Blockchain4Her, Bitget plans to enhance digital literacy and financial independence among women taught at a young age. Bitget's Blockchain4Her initiative has previously supported women through mentorship programs, funding opportunities, and educational resources.

Together, Bitget and UNICEF Luxembourg aim to empower a new generation of girls with the knowledge and skills they need to participate actively in the evolving crypto economy. This partnership reflects a commitment to using technology as a force for inclusion and opportunity, ensuring that young people around the world have the tools they need to shape their own futures.